创业计划书范本设计人：_______________________ 日期：________________________目录一、企业概况………………………………………………二、商业构想和市场分析…………………………………三、主营产品………………………………………………四、定价计划………………………………………………五、法律形式………………………………………………六、启动资金………………………………………………七、启动资金来源…………………………………………八、组织结构与员工………………………………………九、企业运营与成本预测………………………………十、现金流计划…………………………………………十一、盈利情况预测………………………………………十二、资产负债表…………………………………………一、企业概况企业名称：_____________________________________________________________________ ___________________________________________________________________________ ___法律模式：______________________________________________________________________联系地址：_____________________________________________________________________ __________________________________________________________________________ ______________________________________________________________________________ ____电话：____________________________ E_mail：_________________________经营范围：［］制造业［］服务业［］批发商［］零售商商业计划简述产品或服务__________________________________________________________________________ ______________________________________________________________________________ ______________________________________________________________________________ ______________________________________________________________________________ ______________________________________________________________________________ ______________________________________________________________________________ ______________________________________________________________________________ ______________________________________________________________________________ _顾客________________________________________________________________________________________________________________________________________________________ ______________________________________________________________________________ ______________________________________________________________________________ ______________________________________________________________________________ ______________________________________________________________________________ ___________________所有者（姓名、地址、资质、企业中的作用、相关经历）________________________________________________________________________ ____________________________________________________________________________ ____________________________________________________________________________ ____________________________________________________________________________ ____________________________________________________________________________ ____________________________________________________________________________ ___________________吸收就业人数_________________________启动资本投资 _________________________运营资本 _________________________总计 _________________________资本来源个人储蓄 _________________________合伙人出资 _________________________民间借贷 _________________________银行贷款 _________________________二、商业构想和市场分析商业构想描述（如确定的需求、谁是顾客、满足顾客需求的产品或服务的种类、如何接近顾客等。

）________________________________________________________________________ ____________________________________________________________________________ ____________________________________________________________________________ ____________________________________________________________________________ ____________________________________________________________________________ ____________________________________________________________________________ ____________________________________________________________________________ ____________________________________________________________________________ ____________________________________________________________________________ ____________________________________________________________________________ ________________________市场分析（如地域、城镇、顾客种类、市场规模、竞争对手情况、新企业所占的市场份额等）__________________________________________________________________________ ______________________________________________________________________________ ______________________________________________________________________________ ______________________________________________________________________________ ______________________________________________________________________________ ______________________________________________________________________________ ______________________________________________________________________________ _______________________________________________________________三、主营产品产品或服务的详细描述企业的位置描述企业选址计划________________________________________________________________________ ____________________________________________________________________________ ____________________________________________________________________________ ____________________________________________________________________________ ____________________________________________________________________________ ____________________________________________________________________________ ____________________________________________________________________________ __________选址原因________________________________________________________________________ ____________________________________________________________________________ ____________________________________________________________________________ ____________________________________________________________________________ ____________________________________________________________________________ ____________________________________________________________________________ ____________________________________________________________________________ __________通过将货物或服务销售给以下渠道来接近顾客：［］个人［］零售商［］批发商［］其他人选择这种分销方式的原因__________________________________________________________________________ ______________________________________________________________________________ ______________________________________________________________________________ ______________________________________________________________________________ ______________________________________________________________________________ __________________启动促销向顾客宣传新企业开张的行动计划（比如通过印刷品、小册子、海报、报纸、电台广告、开业庆典等，还要调查不同促销方式的费用。