4. Learn the skills ofrisk management
Teaching highlights and difficulties(教学重点及难点)：
Highlights:
1.grasphe aspects of risk management to be taken into consideration
Time alleaching method(教学方法)：
1.GroupDiscussion
2.Exemplificationanddemonstration；
3.Task-based teaching
4.Teams-based Cooperative Learning
Reputational risk, brand suicide, product liability claim (产品质量承诺书)
Product recalls (产品召回)
The risk of management complacency (自满)
---risk-management expert Ron Dembo（gave up a professorship at Yale University to launch his company.）
--- Has there ever been a riskier time to be in business
体验商务综合英语Risk
商务综合英语课程教案
授课时间
第周 星期第节
课次
授课方式
（请打√）
理论课√ 讨论课□ 实验课□ 习题课□ 其他□
课时
安排
6
授课题目（教学章、节或主题）：
Unit6Risk
Teaching objectives and requirements(教学目的、要求):
Students arerequired to
Lifestyle: drinking alcohol, pool diet, smoking, jogging
Money: property, stocks & shares savings account, cash
Shopping: on line, mail order, private sales, auction
Venture capitalist: who put money into such businesses spread their risk so that the payback from one or two successful ventures will hopefully more than compensate for the money lost in the failures.风险资本家
b.What risks do business face
Kidnapping of mangers
Confiscation of assets （没收，充公）
Devaluation of shares, currency
Be extorted: illegally be forced to give money.(勒索)
教 学 基 本 内 容
方法及手段
II Teaching procedure
Step 1 Starting up: (20minutes)
1)Students are asked to figure out the meaning of the quotation:"The world is much riskier today," "Because everything is much more interconnected."
Being insolvency: not having enough money to pay debts(无力偿还债务)
Facing fraud and corruption诈骗与腐败
Industrial espionage (商业间谍行为)
Invest : putting money into a new venture
1．Master economic vocabulary in internationalbusiness riskand the vocabulary of managing risk;
2．Be familiar withdifferent types of business risk
3．Get to know the aspects of risk management to be taken into consideration
References(参考书目)：
1.科顿，法尔维等编，体验商务英语综合教程4，《体验商务英语》改编组改编，高等教育出版社，
2.马斯库尔，海特勒着，体验商务英语教师用书4，《体验商务英语》改编组改编，高等教育出版社，
3.蒋景东着，常用商务英语词典，浙江大学出版社，2012,5.
4.（英）帕金森?编着，牛津英汉双解商务英语词典，华夏出版社，2011
All business is built on risk.
2) Divide the students into groups of 4 to discuss thefollowingquestions.
a.Which item carries the most or least risk
Travel: car, plane, train, ship
2.mastervocabulary in international business riskand the vocabulary of managing risk
Difficulties:
1.understandtypes of business risk in business
2.express themselves more freely on the theme after doing a series of theme-related reading, listening, speaking and writing activities;