武汉船院大学生餐饮调查市场调查总结Wuhan ship survey of college students' catering market research summary作者：浪迹克纽斯时间：2011年10月16日Author: roaming g, new time: on October 16, 2011调查背景Research background随着高校的学生人数不断增长，消费水平不断提高，对餐饮的样式、营养等方面的要求日益提高，传统的大学食堂已不能满足大学生餐饮需要。
这为既为高校周边的快餐店、饮食城的发展提供了商机，又满足了大学生的需要。
With the growing number of students, consumption level increases, food, nutrition, and the style of the requirements of the increasing, the traditional university dining room already cannot satisfy college students need food. This not only for colleges and universities around the city of fast food, diet provides business opportunities, and meet the needs of the college students.调查目的objective通过此次调查来发现学校周边餐饮业经营状况，总结和分析调研的情况来发现餐饮业商机，开一家适合学生的餐厅！Through this investigation to find the school peripheral catering management state, the summary and analysis of investigation to find the restaurant industry business opportunities, to open a suitable for students of restaurant!方法：发放电子调查问卷Methods: issuing electronic questionnaire地点：学校周边Location: school peripheral时间：2010.1010—2010.1016Time: 2010.1010-2010.1016调查对象：在校学生为主，校外人员少量Respondents: students give priority to, a small school personnel 调查对象的选择(抽样方法)：随机发放ip地址、链接等The choice of subjects (sampling method) : random issue IP address, links etc调查方法: 定性,定量Survey methods: qualitative and quantitative样本总数：15 份Total number of samples: 15 copies原始数据来源：/report/1031281.aspxThe original data sources:/report/1031281.aspx调查分析Investigation and analysis数据与分析：Data and analysis:第2题您的性别：[单选题]The second question your gender: [single topic selection]本次调查对象为在校男女大学生，通过图表得出我们的性别比例较适中，并不能准确反映我校男女比例，我校男女比例悬殊，因此此结果只能作参考。
This survey for the female and male college students in school object, through the chart that our sex ratio relatively moderate, and was not accurate in reflecting the sex ratio in our school, ourschool proportion between men and women, so the results only for reference.第3题您的年龄段：[单选题]The third question your age: [single topic selection]学校学生你俩的集中在15—25岁，因此开餐饮店时要考虑年轻，时尚，有特色，有创意等特点。
School students both of you focus on 15-25 years of age, and therefore open restaurants should consider when young, fashion, distinctive, creative etc. Characteristics.第4题您目前从事的职业：[单选题]Number 4 in your current career: [single topic selection]除少量校外人员外，主要是大学生客源。
With the exception of a few people outside, the main customers are college students.第5题您目前的月收入：[单选题]Question 5 above your current income: [single topic selection]第6题您每月在外用餐的餐费大约多少? [单选题]6 a month you dine out of the meals around? [single topic selection]童鞋们就餐各个区间段不等，大于150元居多。
因此消费能力非常可观。
The children all interval period dining differ, more than 150 yuan in the majority. So consumption ability is very considerable.第7题您一般用餐花费的时间是[单选题]Question 7 you generally have dinner time is devoted [single topic selection]大步分学生都不愿意等待超过30分钟以上，因此开餐饮时，时间的把握非常重要，特别是用餐高峰期，尤其考验餐馆的接待能力。
Big step points students are not willing to wait for more than 30 minutes or more, so open catering, time grasp of very important, especially the dinner rush hour, especially the reception capacity test restaurant.第8题您去的餐馆会经常遇到满座排队的情况吗？[单选题]Question 8 of you to go to restaurants will often meet with full line up of the situation? [single topic selection]选项小计比例Options small gauge proportion没有 2 13.3%No 2 13.3%偶尔有8 53.3%Occasionally there are 8 53.3%经常有 5 33.3%Often have 5 to 33.3%其它0 0%Other 0 0%本题有效填写人次15Ontology effective fill in 15 people大部分商家的高峰接待能力不够，这为我们提供了机会。
Most of the businessman peak reception capacity is not enough, this provides us with a chance.第9题如果您想去的餐馆因为人太多，需要拿号排队，一般需要等待或是您愿意等待的时间是[单选题] If you want to go to question 9 restaurant because people too much, need to take, waiting in line, and generally need to wait or would you like to wait for the time is [single topic selection]选项小计比例Options small gauge proportion0-15分钟10 66.7%0-15 minutes 10 to 66.7%15-30分钟1 6.7%15-30 minutes 1 6.7%30分钟-45分钟0 0%30 minutes-45 minutes 0 0%没有计算0 0%No calculation 0 0%不等待,换餐馆 3 20%Don't wait, for restaurants and 20%其它 1 6.7%Other 1 6.7%本题有效填写人次15Ontology effective fill in 15 people再一次证明了大学生对时间的要求很高。
Once again proved very tall to the requirement of students for time.第10题您愿意因为环境、服务接受以下差价么[单选题]Question 10 you like because environment, service accept the following price difference? [single topic selection]选项小计比例Options small gauge proportion少于6元7 46.7%Less than $6 7 46.7%6元-8元6 40%$6-8 yuan and six 40%8元-12元0 0%8 yuan-12 yuan 0 0%12元-15元0 0%12 yuan-15 yuan 0 0%15元-20元1 6.7%$15-$20 1 6.7%其它 1 6.7%Other 1 6.7%本题有效填写人次15Ontology effective fill in 15 people大部分大学生愿意接受8元以内的差价。