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世纪商务英语阅读教程基础1(第六版) (4)


Part 1 Topic Introduction
Part 2 Reading Skill Focus
Part 3 Practical Reading
Part 4 Comprehensive Reading
Unit 4
Part 1 Topic Introduction
Business parties have their own etiquette according to their formal and informal nature. Like all other parties, business parties also require business invitations to invite guests. Business invitations should be direct, comprehensive and to the point, and the style and tone should be professional. It is necessary to choose words carefully for your business invitation because your little carelessness can affect your professional relations.
Most of business parties or entertainment take place in restaurants, hotels, or other venues suitable for pleasure and socializing. These informal meetings and socializing activities are all part of the business world. Though these interactions usually take place after business hours, they are also the connection in which thoughts and feelings are exchanged and relationships are established.
adj. 职业的,专业的 n. 出席 adv. 诚恳地,诚挚地 请柬 n. 主题 n. 目的地 文化差异 n. 地位,身份 晚宴 象征意义
Part 2 Reading Skill Focus
Context Clues (4)
Definition Clues The easiest context clue to recognize and use is a definition clue. If the writer thinks the reader won’t know a word he is using, he may provide a definition. In such cases the definition is usually not lengthy, which means it may not be as specific as what you would find in a dictionary, but it gives you enough information to understand the sentence. This limitation in terms of defining a word is true for all context clues. Still, the meaning you get from a context clue is usually enough to help you understand the sentence. The definition is usually given in the sentence by a clue that comes right after or before it. These clues include:
Words & Expressions professional presence cordially invitation card theme destination cultural difference status dinner party symbolic meaning
Meanings
Unit 4
Unit 4 Business Invitation & Entertainment
In this unit, you will
• read about how to make business invitations and entertain guests;
• learn basic components of a business invitation; • practice how to guess the meanings of the unknown words through definition clues; • be required to finish 9 tasks so as to achieve the objectives.
Part 1 Topic Introduction
Task 1:Lead-in Exercise
In this unit , you may meet some particular terms commonly used in explaining cultures and lifestyles. Check the following words & expressions and see whether you know their meanings. Use a dictionary to help you if necessary.
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