沈阳工学院学年论文京东物流配送模式分析目：题院：经济与管理学院学专业：物流管理专业学生姓名：应煜阳号： 1420060241 学指导教师：27 日 2016 年9 月摘要近年来,随着国内电子商务的步伐逐渐加快,物流的支柱作用日益凸显,电子商务企业(以下简称电商企业)把物流服务看作是公司兴衰成败的关键因素,从而带动了物流理论研究的热潮。
在电子商务环境下第三方物流的研究,尤其受到国内外学术界的广泛关注。
第三方物流的发展也被共认为是电子商务环境下物流发展的新趋势。
它是物流业发展的高级和成熟阶段的显著表现。
本文从实证主义的角度出发,通过对京东商城物流模式的发展现状和企业发展目标的研究,并在此基础上提出对现有的物流模式进行改进,利用企业物流优势发展第三方物流模式的战略构想。
针对这一行文思路主要做了以下几个方面的工作:首先,重点对京东商城的物流模式进行了深入分析,提出了京东商城现有物流模式中存在的主要问题。
其次，阐述京东商城对现有物流模式改进,发展第三方物流的客观条件、并对如何开展第三方物流的模式提出了具体实施办法,同时预测出运营新物流模式的过程中可能出现的新问题,并就相应的问题给出了一些自己认为可行的解决办法。
最后提出了京东商城发展第三方物流模式的现实意义。
本文采用了理论联系实际的办法。
对第三方物流模式进行了初步探讨,基于实际的局限性,未能就京东商城发展第三方物流模式提出完整的、全面的解决方案,在将来条件成熟后逐步推进该模式的研究和实践。
关键词:电商企业;物流模式;京东商城;第三方物流;自提点AbstractIn recent years, with the pace of domestic e-commerce gradually speeding up, the pillarrole of logistics, e-commerce enterprises (hereinafter referred to as the electricity businessenterprise) consider logistics service is the company's rise and fall success or failure of thekey factors, thus promote the boom of logistics theory research. Third party logistics ine-commerce environment research, especially attracted extensive attention of academia athome and abroad. The development of the third party logistics were also thought to be thenew trend in the development of logistics in e-commerce environment. It is advanced andmature stage of the logistics industry development performance significantly. In this paper,from the perspective of positivism, the development of logistics mode of jingdong mallresearch present situation and the enterprise development goals, and based on this put forwardto improve the existing logistics mode, use of the advantages of the enterprise logisticsstrategic plan of the third party logistics mode. For this style thinking mainly do the followingseveral aspects:First, focus on logistics mode of jingdong mall is carried on the thorough analysis, putforward the jingdong mall, the existing main problems of logistics mode. Secondly, jingdongmall, improvement on the existing logistics model, development of the third party logistics ofobjective conditions, and on how to develop the third party logistics mode put forwardconcrete measures for implementation, and to predict new logistics mode of operation thatmay occur during the process of new problems, and then gives some corresponding you thinkfeasible solution. Finally proposed the jingdong mall development of third party logisticsmode.This paper USES the methods of theory with practice. Has carried on the preliminarydiscussion on the third party logistics model, based on the actual limitations, third partylogistics mode failed to jingdong mall development complete, comprehensive solution,gradually promote the pattern after conditions are ripe in the future research and practice.目录................................................................... ................................................. I要摘.................................................................... ............................................II Abstract ............. ..................................................................... ................................ 1 绪论11研究的背景、目的及意义 .................................................................. ............... 1.11.................................................................... ...................... 研究的目的 1.1.21.................................................................... ...................... 研究的意义 1.1.3 .................................................................... ...................... 3. 京东商城物流管理现状 23 ......................................................................................... 2.1 京东商城企业概况4.................................................................... ....... 京东商城的物流配送体系概况 .2.24 ................................................................... ...... 京东商城的物流配送模式2.2.16.................................................................... ....... .2.3 京东商城的物流配送模式分析6京东商城自建物流配送的成因分析 ..............................................................2.3.16京东商城的物流配送模式存在的主要问题 ...................................................... 2.3.2 .................................................................... ........... 9. 3 京东商城物流配送模式改进策略9 ................................................................... .............. 3.1 建立高效的物流配送系统9 ................................................................... .............. 建立高效服务的物流团队3.2 .................................................................... ................ 10 .3.3 提高信息共享的程度 ................................................................. ...................... 11提供值性延伸服务3.412 .................................................................. ............................................ 参考文献13 .................................................................. ................................................ 录附.................................................................... ......... 13 .京东物流配送客户满意度调查表1 绪论1.1研究的背景、目的及意义1.1.1研究的背景电子商务是现代新经济形式的显著标志:它实现了信息的快速处理和传递,突破了时间和地域的限制。