Four stages of development
02
Stagnation stage
1966——1976
Studio scene 大闹画室 1927
The Camel's Dance
Four stages of development
Bottle Gourd Baby Prince Nezha's Triumph Against Dragon King
2012
Fierce market competition resulted in slim profits for some animation firms to stay afloat.
80 70 60 50 40 30
Creative environment
2 3 4 5 6 7
20
10 0 -10 -20
vice president of Tencent group Tencent pictures CEO 《中国动漫产业发展报告（2015）》一书预测，至2020 年，中国动漫产业产值规模可能突破2000亿元，并跻身 于世界动漫强国之列。
Two-dimensional-space economy 易观智库最近发布的一份报告显示，二次元用户以 90 后、 00 后群体为主，预计 2016 年，边缘活跃二次 元内容消费者规模将达8028万人。
enhancing co-operations
Company
perfecting animation industry chain pay attention to design and produce derivative products
Population explosion
virtual world
Agents
代理商
Manufacturers
生产厂家
Consumers
消费者
The first one
Industry environment
2008
The second one
中国动漫产量增长趋势
时长（分钟） 年增幅（%） 300000 250000 200000 150000 Proposal for animation production transiting from quantity to quality put 100000 forward in the 12th Five-Year Plan (2011-2015) promoted local 50000 authorities to optimize their support 0 1 schemes.Qin
Changshixing
Black and white
Cribug
shalen
“二次元经济”是腾讯集团副总裁、腾讯影业CEO程武2015 年提出的行业新概念
“二次元就是一种基于动漫IP的，超现实的想象力、审美观 和趣味。” ——程武 2015年11月份，腾讯宣布投入 ３ 亿元建立聚星基金，用于 扶持原创国产动漫，鼓励创造更多优质IP
Manga Anime
M A G
Game
To develop the cultural industry as a pillar industry in national industry.
Recommendations for the 13th five-year plan for economic and social development
Technological advancements
Chinese ACG Industry
The ACG is an abbreviation of "Anime, Comic and Games", used in some subcultures of Greater China .
ACGN
Japanese do not use the term ACG, though a similar concept is "MAG", meaning "Manga, Anime and Games".
国务院 the Sate Council 工业和信息化部 Ministry of industry and information technology（MIT） 国家税务总局 State Administration of Taxation
文化部 Ministry of culture
财政部 Ministry of Finance 国家工商管理总局 State Administration for Industry and Commerce 国家新闻出版广电总局 State Administration of Press , Publication , Radio , Film and Television
The Legend of Sealed Book
Black cat Sheriff
The big head son and little head father Journey to the West
Haier brothers
That year the rabbit those things
Pleasant Goat and Big Big Wolf
The third one
Government’s policies
build complete rating system assure itself of its role in ACG industry
Government
loosen the limitation of freedom of speech help local ACG works spreading internationally enact laws on the protection of intellectual property