KAB创业计划书项目名称：设计人：指导教师：日期：目录一、企业概况3（一）企业名称3（二）法律模式3（三）联系地址3（四）经营X围3（五）商业计划简述3（六）启动资本5（七）资本来源5二、商业构想和市场分析6（一）商业构想描述6（二）市场分析7三、主营产品：产品或服务的详细描述8四、定价计划9五、选址计划10（一）企业的位置10（二）选址此地的原因10六、促销计划11（一）启动促销11七、法律形式13（一）企业的法律形式13（二）选择这种法律模式的原因13八、启动资金14九、启动资金来源15（一）资金来源15（二）资金来源信息16十、组织机构与员工17（一）企业组织职员要求17（二）组织机构图18（三）人工成本18（四）企业经营场所的构成19十一、企业运营与成本预测20（一）月度销售计划20（二）月度经营成本计划21十二、现金流计划22十三、盈利情况预测23十四、资产负债表24一、企业概况（一）企业名称_____________________________________________________________________ _____________________________________________________________________（二）法律模式_____________________________________________________________________ _（三）联系地址_____________________________________________________________________ _____________________________________________________________________ ______________________________________________________________________________ _________：______________________________ E_mail：_________________________________（四）经营X围［］制造业［］服务业［］批发商［］零售商（五）商业计划简述1．产品或服务_____________________________________________________________________ ____________________________________________________________________________ ______________________________________________________________________________ ______________________________________________________________________________ ______________________________________________________________________________ ______________________________________________________________________________ ______________________________________________________________________________ ______________________________________________________________________________ _________2．客户_____________________________________________________________________ ___________________________________________________________________________ ______________________________________________________________________________ ______________________________________________________________________________ ______________________________________________________________________________ ______________________________________________________________________________ ______________________________________________________________________________ _________3．所有者（XX、地址、资质、企业中的作用、相关经历）___________________________________________________________________________________________________________________________________________________ ______________________________________________________________________________ ______________________________________________________________________________ ______________________________________________________________________________ ______________________________________________________________________________ ______________________________________________________________________________ _________4．吸收就业人数_________________________（六）启动资本投资_________________________运营资本_________________________总计_________________________（七）资本来源业主的储蓄_________________________合伙人出资_________________________民间借贷_________________________银行贷款_________________________二、商业构想和市场分析（一）商业构想描述（如，确定的需求、谁是顾客、满足顾客需求的产品或服务的种类、如何接近顾客等。

）_____________________________________________________________________ ___________________________________________________________________ _______________________________________________________________________________ ______________________________________________________________________________ ______________________________________________________________________________ ______________________________________________________________________________ ______________________________________________________________________________ ______________________________________________________________________________ ______________________________________________________________________________ ______________________________________________________________________________ ______________________________________________________________________________ _________（二）市场分析（如地域、城镇、顾客种类、市场规模、竞争对手情况、新企业所占的市场份额等）_____________________________________________________________________ ______________________________________________________________________________ ______________________________________________________________________________ ______________________________________________________________________________ ______________________________________________________________________________ ______________________________________________________________________________ ______________________________________________________________________________ ______________________________________________________________________________ ______________________________________________________________________________ ______________________________________________________________________________ ______________________________________________________________________________ ______________________________________________________________________________ _________三、主营产品：产品或服务的详细描述四、定价计划五、选址计划（一）企业的位置企业选址计划的描述_____________________________________________________________________ ______________________________________________________________________________ ______________________________________________________________________________ ______________________________________________________________________________ ______________________________________________________________________________ ______________________________________________________________________________ ______________________________________________________________________________ _________（二）选址此地的原因_____________________________________________________________________ ______________________________________________________________________________ ______________________________________________________________________________ ______________________________________________________________________________ ___________________________________________________________________________________________________________________________________________________ ______________________________________________________________________________ _________通过将货物或服务销售给以下渠道来接近顾客：［］个人［］零售商［］批发商［］其他人选择这种分销方式的原因_____________________________________________________________________ ______________________________________________________________________________ ______________________________________________________________________________ ______________________________________________________________________________ ______________________________________________________________________________ ______________________________________________________________________________ ______________________________________________________________________________ _________六、促销计划（一）启动促销向顾客宣传新企业开X的行动计划（比如通过印刷品、小册子、海报、报纸文节、电台广告、开业庆典等。