外贸函电课程教案课题：Basis of Business Correspondence课时：周次：授课日期：地点：授课方式及手段：Lecturing, Task-based approach, Questioning, Discussion …教学目标：After studying this part, the students are able to:A. Learn the structure and the format of business letters, envelopes and e-mails;B. Learn basic principles of effective business letter-writing;C. Know the designing of a standardized letter and an e-mail;D. Master the correct arrangement of various parts of a business letter and e-mail;E. Practice writing business letters, e-mails and envelopes.教学重难点：A. the Layout of Business LettersB. the Structures of Business Letters教学过程与内容：Part 1 The Structure of Business LettersStep One warm-up1)Have you written a letter in Chinese Who do you write to How do you write2) Have you written a letter in English What’s the differences between Chinese letter writing and English letter-writing3)Do you think letter writing is very important in business WhyCome to the introduction:The letter is a common communication medium. There are several reasons:1) A letter establishes a record that can be used for later reference2) Distance can be spanned at relatively small cost3) Routine matters can be completed efficiently with the help of letter forms.Step Two PresentationA. The layout of a business letter (商业信函的布局)Business letters will involve the following parts:(1) Letter Head /Heading Section （信头）(2)Reference Number and date Line（案号和日期）(3)Inside Address/the inside name and address (封内地址)(4)Attention Line （注意事项）(5)Salutation /The Greeting (称呼)(6)the Subject Line /Subject-matter/the Subject Heading (事由)(7)the Body of the Letter (正文)(8)complimentary close/ the Closing (结束礼词/结尾敬语)(9)signature section / the signature (签署)(10)The identification Initials /the Reference Notation (经办人代号/主办人代号)(11)The Postscript—. (再启)(12)The Enclosure (附件)(13)The Carbon Copy/ Carbon Copy Notation (抄送说明)Business letters usually consist of :seven standard parts (标准/规范部分)six optional parts (任选部分)B.Explanation of letter parts （信的各部分的解释）Step Three consolidationAsk them to recognize all parts in a business letter. Using the given letter, find out each part of a business letter:Step Four HomeworkLearn the Chinese version of all parts in a business letter and its explanation.Part IIStep One RevisionAsk the students to say out the Chinese version of all parts in a business letter and its explanation.Step Two Presentationthe students the following questions:1)If you want to write a Chinese letter, what style do you usually follow2)If you want to write a business letter in English, what style do you usually use2. Formats of business letters (商业信函的版式/开本)(vide P3—5)Give the students three forms of letters, ask them to try to find out the differences of them:a. the indented form (缩进式)b. full blocked form （完全平头式）c. modified blocked form (改良平头式)Step Three Envelope addressing(信封的写法)注意:1) The three important requirements of envelope addressing are accuracy, clearness and good appearance. Here are two examples, which show, respectively, the indented form of address and the blocked form of address.2) Generally speaking, sender’s name and address are written at the le ft-hand top of the envelope, while receiver’s name and address are centered on the cover of the envelope so as to leave ample space for stamps and postmark. If sender’s name and address do not appear on the cover, it can be written on the back of the envelope.3) Mode of sending letter on lower left-hand side: 在信封左下角上的邮件的类别registered (挂号信) Par Avion (法语)= By Airmail (航空信) confidential (绝密信, 机密信) Not bend (勿折) Express Mail (快件) Secret (秘信) Book Post (读书邮件) Private (亲收) Printed Matter (印刷品) Personal (个人)4）If a letter is to be taken from you by someone to the addressee, put his name below the addressee’s with the following words in front of it:Politeness of / Kindness of/ Through the Courtesy of /Per Kindness of/ Forwarded by/ PerFavor of/ By Favor of/ With Favor of/ Favored byDr. William Brown (收信人)Kindness of Prof. Water Snow (带信人)如果这封信是由他人代交的话，代交人的名字写在实际的收信人名字的下面，并在代交人名字前面加Kindness of/ Politeness of, 不需写地址。

5）When a letter is mailed to a third person who is bound (必须)to pass it onto the addressee, write the third person’s name down below the addressee’s with the words “care of”（由…转交） (c/o) in front of it.Mr. Park Davis (收信人)c/o Mr. Harold Wood (转信人)318 Doswell AvenuePort Atkinson, WisconsinThe United States of America如果这封信是转交的话，转交人的名字写在实际收信人名字的下面，并在前面加 care of / 或c/o ,并写转交人的地址。