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英美国家概况Media


British National broadcasters
• Public broadcasting • The largest UK broadcaster is the BBC which runs two
national television channels (with national and regional sub-divisions), five national radio stations, cable and digital TV channels, and more than 40 local radio stations. The Corporation has global enterprises in both television and radio, as well as a broadcast monitoring service, and Europe's most visited content web site. Although predominantly a public service organization, which raises revenue from a universal licensing system, the BBC also operates commercially in many domains both inside and outside the UK
• A fifth terrestrial channel began broadcasting in April 1997. Channel 5 is a commercial operation carrying advertising
The UK Television
• The five national networks (excluding satellite)
• Cable and digital • Five national networks in
the UK.
The main channels
• BBC 1 - since 1936, general interest programmes. • BBC 2 - minority and specialist interests. • ITV – (Channel 3 since 1955) is approximately 33% informative
• Six national stations. • Broadcasts: BBC 1, 2, 4,
BBC News 24, BBC Choice, BBC Parliament. • Radio Channels. • No advertising. • Worldwide television services (BBC World, BBC Prime)
• Channel 4 is a hybrid public service, minority interest service which also raises revenue through advertising sales. (There is a separate fourth channel in Wales, Sianel Pedwar Cymru [S4C], which is funded partly by advertising and partly by the State, and carries peak-time Welsh language programming.)
Media (1)
Division of media
Television
Media Radio
Newspapers, magazines
Introduction
• Television viewing is Britain’s most popular pastime. The average Briton spends more than three and a half hours per day watching television, including videotapes. More than 97 percent of Britain’s households have a color television and 73 percent have a videocassette recorder (VCR). Practically every home has a radio, and about 70 percent of the population listens to radio on a daily basis.
and 66% light entertainment. • Channel 4 - since 1982, 15% educational programmes,
encourages innovation and experiment. • Channel 5 – since 1997
The BBC (British Broadcasting Corporation)
British National s
• Private broadcasting
• Independent Television ITV (the Channel 3 companies) – 15 regionally based franchisees provide both local and national (network) services. In addition, GMTV operates a breakfast network service. The entire Channel 3 service is largely dominated by two companies, Carlton and Granada. They own or control 12 of the ITV franchises.
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