华为的SWOT分析
华为的业务优势:
1. Electronic Commerce 电子商务
2. world wide markets 开拓全球市场
3. cloud service 云服务
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4.new 5G telecom market 新兴5G通讯市场
1. Downmarket Production
• Very few Chinese consumers would think Chinese brand's production is competitive with some high-performance electronic equipment. Most of Huawei phones are still selling to the low-end market. According to a research, over half of the phones Huawei had produced last year are selling with the price between $100- $150.In Sep. 9th, Apple started to presell iPhone7. Before the starting, the page views of Apple official website had made it block for several hours. Not only China, but US website also had the same situation. Apple's production are very welcomed around the world, including China. Apple is dominant in the mobile phone market, so it muscle the market from Hawei.
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3. Manufactuing Technology of CPU
Many Chinese mobile phone brands like Huawei have risen sharply, but most of them are having a same problem -- relying on chip import. Compared to other foreign brands, Chinese CPU technology is in the dry tree, so importing is the only choice to develop fast. The backward CPU industry will make the advantage Chinese brands have into disadvantage. Therefore, changing the state of importing is very important.