21
a
LINEAR P 3D
Unit of measure
Text Text Text
* Footnote
Source: Source
22
a
LINEAR Q 3D
Unit of measure
Text
Text
* Footnote
Source: Source
23
a
LINEAR Q 3D
Unit of measure
Source: Source
19
a
LINEAR J 3D
Unit of measure
Text
Text
Text
Text
* Footnote
Source: Source
20
a
LINEAR N 3D
Unit of measure
Text
Text
Text
Text
* Footnote
Source: Source
a
Text
29
a
SCALES
Unit of measure
Text Text
* Footnote
Source: Source
30
a
SIZES IN
Unit of measure
Text
Text Text Text Text
Unit of measure
Product offering
Product
Package
Place
Price
Positioning promotion
* Footnote
Source: Source
3
a
7S
Unit of measure
Style
Strategy Staff
Shared values
Text Text Text Text Text
* Footnote Source: Source
a
Text Text Text Text Text
11
a
LEVEL SEPARATE 4
Unit of measure
Text Text Text
Text
* Footnote
Source: Source
CUBES2 3D
Unit of measure
* Footnote
Source: Source
7
a
CUBES3 3D
Unit oห้องสมุดไป่ตู้ measure
* Footnote
Source: Source
8
a
CUTOUT 3D
Unit of measure
Text
Text
Text
Text
* Footnote
Source: Source
9
a
FORCES AT WORK
Unit of measure
New entrant
Suppliers
Industry competitors
Buyers
Substitutes
* Footnote
Source: Source
10
JOINT
Unit of measure
Unit of measure
Text
Text Text
* Footnote
Source: Source
15
a
LINEAR D 3D
Unit of measure
Text Text Text
* Footnote
Source: Source
16
a
LINEAR E 3D
Unit of measure
Skills Systems
Structure
* Footnote
Source: Source
4
a
ARROW 3D
Unit of measure
* Footnote
Source: Source
5
a
CUBES1 3D
Unit of measure
* Footnote
Source: Source
6
a
a
2X2 CUBED
Unit of measure
Text
Text
Text
Text
Text Text
Text Text
* Footnote
Source: Source
1
a
2X2 TOWER
Unit of measure
* Footnote
Source: Source
2
a
5PS MARKETING
26
a
PROPELLER 3D
Unit of measure
* Footnote
Source: Source
27
a
RINGS 3D
Unit of measure
* Footnote
Source: Source
28
SCALE
Unit of measure
Text
* Footnote Source: Source
a
CONFIDENTIAL
Frequently Used Template
Conceptual
Template June 2002
This report is solely for the use of client personnel. No part of it may be circulated, quoted, or reproduced for distribution outside the client organization without prior written approval from McKinsey & Company. This material was used by McKinsey & Company during an oral presentation; it is not a complete record of the discussion.
12
a
LINEAR A 3D
Unit of measure
Text Text
Text
* Footnote
Source: Source
13
a
LINEAR B 3D
Unit of measure
Text
Text
Text
Text
* Footnote
Source: Source
14
a
LINEAR C 3D
Text
Text
* Footnote
Source: Source
24
a
LINKS 3
Unit of measure
Plan
Implement
Support
* Footnote
Source: Source
25
a
PERSPECTIVE 3D
Unit of measure
* Footnote
Source: Source
Text
Text
Text
Text
* Footnote
Source: Source
17
a
LINEAR G 3D
Unit of measure
Text
Text
Text
* Footnote
Source: Source
18
a
LINEAR I 3D
Unit of measure
Text
Text
* Footnote