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2010届外国语学院商务英语专业学生毕业论文题目汇总

2010届外国语学院商务英语专业学生毕业论文题目汇总A Study of Marketing Strategies of Taobao:Based on Our C2C E-Commerce Development中国C2C电子商务下淘宝网营销策略探究Brand Operation of Chinese International Media中国对外媒体品牌经营On Relations between Beverage Package Design and Consumer Psychology 饮料包装设计与消费者心理的关系On Chinese Real Estate Marketing Strategy by Comparing Real Estate in Australia and China从中澳房地产业对比分析看中国房地产的营销策略Problems and Strategies Analysis in the Development of Chinese Style Fast Food中式快餐发展中的问题及策略分析On External E-marketing of Ch ina’s Tea中国茶叶对外电子营销First-Mover Advantage: Market Entry Strategy市场先入者优势:市场进入策略Roles of Trademark in the Marketing Strategy of an Enterprise商标在企业营销中的作用Green Consumption: An Inevitable Trend绿色消费——时代的选择E-commerce Security Issues and Countermeasures电子商务环境下网络营销的安全问题On the Development Strategies of Chinese Sports Industry浅析中国体育产业发展策略Study on the Development of Chinese College Students’ Tourism Market试析中国大学生旅游市场的开发On 360-degre Feedback360度绩效反馈研究A Study of the Policy Risks Influencing Transnational M&A for Chinese Enterprises中国企业跨国并购遇到的政策性风险Technical Barriers of Trade on China’s Export Packaging and the Countermeasures我国出口包装面临的技术性贸易壁垒及应对措施On Movie Culture and Market Strategy of Hollywood and China浅谈中美电影文化与市场策略The Cross-cultural Conflict and Its Solution of Sino-Foreign Joint-venture Enterprises中外合资企业中跨文化冲突及其解决措施Strategies for Successful Chinese Franchising成功的中国特许经营策略Comparisons of Marketing Strategies of Kappa & Lining Kappa和李宁的营销策略之比较On the Marketing Strategies of Shopping Websites购物网站营销策略分析NBA Economy in China浅析NBA经济在中国的发展Analysis the Status and Prospects of Individual Foreign Trade Operators in China我国个人外贸现状及前景分析Development of China’s Creative Industry and It’s Influence on China Economy中国创意产业的发展及其对中国经济的影响On Development and problems of Domestic Animation Industry国产动漫产业的发展与存在的问题The marketing strategy of Disneyland and its implication to Chinese theme park迪士尼乐园成功市场营销及其对中国主题公园的启示Wal-Mart’s Corporate Culture and the Suggestions for China’s Retail Industry in Culture-Building 沃尔玛成功的企业文化及对我国零售业构建企业文化的启示On Crisis Management in Chinese Enterprises--- A Lesson Drawn from the Sanlu Milk Powder Incident从―三鹿奶粉事件‖看企业危机管理On Strategies for Chinese and American Business Negotiation:In Cross Cultural Perspective从跨文化角度浅析中国中美商务谈判者的谈判对策The Ma rketing Strategy of China Mobile on 3G Times in Customers’ Aspect从消费者角度分析3G时代下中国移动的营销策略Real Estate Marketing on Internet房地产网络营销How to Be Successful at A Trade Fair?如何在展览会上出奇制胜?An Analysis of Service Trade Competitiveness in China我国服务贸易的竞争力分析The Chinese –English Translation of Tourist Materials in Putian莆田旅游材料的汉英翻译Research on Interpretation Strategies and Techniques of Business Press Conference商务新闻发布会现场的口译技巧及策略A Study of Our Home Economics中国家政业兴起的研究The Reasons for Sanjiu Group’s Decline探究三九集团的衰落之路The Marketing Strategies of Coca- Cola可口可乐的营销策略The Role of Core Values in Lenovo’s Corporate Culture联想企业文化的核心价值观Economic Benefits Brought by CIFIT for Xiamen九八给厦门带来的经济效益Analysis of Young Consumers’ Psychology and Corresponding Marketing Strategi es青年消费者心理分析及相应的营销策略On Competition--China’s Green Products Learn From the War Between Coca Cola and Pepsi竞道--从可口可乐与百事的战争看中国绿色产品的市场策略Linguistic Strategies in International Business Negotiations国际商务谈判语言沟通技巧之我见Marketing Concept Revolution under the E-commerce电子商务条件下的市场营销理念变革The Strategy Choice of Chinese Retailing Industry---An Analysis of Wal-Mart Case中国零售业的战略选择——沃尔玛案例分析The Problems of China Stock Market and Its Solutions浅析中国股票市场的问题及其解决方案The Myth of Desert is Dashed to the Ground沙漠神话破灭The Retail Strategies of Wal-mart in China沃尔玛在中国的零售策略The Study on Green Trade Barriers on China’s Exports of Agricultural Products中国农产品出口中的绿色贸易壁垒分析A Comparison of the Marketing Strategies of the Japanese and Chinese Anime Industry日本和中国动漫产业的营销策略之比较Enlightenment of Samsung’s Marketing Strategy to Chinese Electronic Industry三星营销策略对中国电子企业的启示On the Situation of China’s Import and Export Commodity Inspection and Supervision中国进出口商品检验监督形势探讨The New Trade Protectionism from the Case: the Special Protectionist Tariff on Tire从轮胎特保案看新贸易保护主义The advantages and disadvantages of cheap labor in Chinese economic development廉价劳动力在中国经济发展中的利弊An Analytical Study on the Current Situation of China’s Textile and Apparel Exports and Its Countermeasures我国纺织品服装出口贸易的现状及其对策On Brand Management: Taking Procter & Gamble as a Successful Example品牌管理—宝洁公司为成功案例On Online Shopping Website, Taobao论在线购物网站,淘宝网Confucianism and Management of Sino-Foreign Joint Ventures儒家思想与中外合资企业管理On Web Marketing Strategies by Cosmetics of Chinese Brands国产化妆品的网路营销策略浅析Brand Name Translation from the Perspective of Consumer Psychology Adaptation顺应消费心理视角下的商标词翻译Application of Marketing Concepts in Sales of Bestsellers营销概念在畅销书运作中的运用The Importance of Cultural Integration to Cross-border Mergers and Acquisitions文化整合在跨国并购中的重要性Marketing of Chinese Culture in Kungfu Panda功夫熊猫的中国元素营销An Analysis of Electronic Commerce Development in China中国电子商务发展分析Green Marketing: Key to Enterprise Development绿色营销: 企业发展的关键On China Mobile’s Strategies in Coping with 3G Networ k中国移动应对3G网络的策略分析A Study of the Pros and Cons of Direct Online Marketing and Countermeasures试析产品网络直销的利弊及其对策研究Intercultural Influence upon International Business Negotiation国际商务谈判中的跨文化差异Credit risks management and control in foreign trade enterprises外贸公司信用风险管理与控制Effects of U.S. Financial Crisis on World FDI and China Countermeasures美国金融危机对全球外国直接投资的影响及我国的应对策略The Influences of China Growth Enterprise Market on Listed Enterprises from Economies of Scale Theory从规模经济理论看中国创业板对上市企业的影响2010届商务英语专升本题目汇总On Dell’s E-Marketing Strategy (戴尔的网络营销策略)Analysis on Wal-Mart’s Marketing Strategy from the Perspective of Corporate CultureThe Principles and the Methods of Trademark Name TranslationOn the Application of Nonverbal Communication in International Business Negotiation(非言语交际在国际商务谈判中的运用)The Linguistic Characteristics of Advertising English(广告英语的语言特点)Exhibition Industry and the City Development--A Case Study of Xiamen(会展业与城市发展—以厦门为例)On Feasibility of Telephone Interpreting Service in Xiamen (开发厦门电话口译市场的可行性行研究)Marketing Strategies between Gome and Suning (国美和苏宁营销策略对比)Brand Strategy of Yin Lu (银鹭的品牌战略)On the Translation of English Business contracts(浅谈商务英语合同的翻译)SWOT Analysis of the Marketing Strategies of China Telecom(中国电信的SWOT分析) Developm ent of China’s Luxury Market(奢侈品在中国市场的发展)A Comparison between Wal-Mart Every Day Low Prices Products and ―Shanzhai‖ Products (沃尔玛―天天平价‖产品与山寨产品的比较研究)The Importance of Packaging in Marketing(产品包装在营销中的重要性)The Influence of Western Entertainment on Chinese Culture (西方娱乐的流入对中国文化的影响)Corporate Culture and Human Resource Management in Toyota(丰田的企业文化和人力资源管理)The Impact of Economic Globalization on China’s Industrial Competitiveness(经济全球化对中国产业竞争力的影响)On the Use of Behavior Language Skills in Business Negotiation(论行为语言技巧在商务谈判中的运用)Development strategy of internet marketing in e-commerce age (电子商务时代网络营销的发展对策)Challenges and Opportunities Facing China’s Foreign Trade(论中国外贸面临的机遇与挑战)Linguistic Features and Writing Strategies of English Contract(英文合同语言特色及撰写策略)Analysis of Marketing Strategies of McDonald’s and KFC in China(麦当劳与肯德基在中国的营销策略分析)Cross-cultural Management of Multinational Company (跨国公司中的跨文化管理问题)On Cultural Differences and International Marketing Strategy of Disneyland(浅议文化差异与迪斯尼的国际营销策略)The Enlightment of New Oriental on the Development of the Education Industry in China (新东方对我国教育产业的启示)On Brand Strategies and Brand Competitiveness in Marketing(论营销中的品牌战略与品牌竞争力)On Duality of Utterances: Constatives and Performatives(话语的述事与行事二重性)Analysis On the Status Quo and Development of the Logistics Industry of Xiamen Port(厦门港物流业的现状和未来发展态势分析)On Translation of English Economic News Discourse(浅谈经济新闻用语的翻译)The Advertising Strategies of Multinational Companies(跨国公司的广告策略)Cultural Differences on Tradename Translation(文化差异对商标翻译的影响)On Translating International Project Contract (国际工程合同的中英互译)On Translation of Cultural Implication in Dishes:Take Chinese Dishes for Example(论菜名的文化蕴涵翻译———以中国菜为例)On the Marketing Strategy of China Mobile (中国移动公司的市场营销策略)E-commerce and Its Influence on International Trade(电子商务及其对国际贸易的影响)The Lexicon Features and the Translations in International Business Contract (国际英语商务合同词汇特征及其翻译)On Translating English Metaphors into Chinese(英语隐喻汉译)Marketing and Advertising Strategies of P&G Company (宝洁公司的营销与广告策略)The Impacts of Financial Crisis on China’s Economy (金融危机对中国经济的影响)The Tire Tariff Case and Its Impact on the Trade Relationship between China and America (轮胎特保案及其对中美经贸关系的影响)On Strategies to Develop Chinese Auto Industry(浅析中国汽车产业的发展策略)The Grafting of Enterprise Culture and Brand Culture (企业文化与品牌文化的嫁接)E-Commerce and E-Human Resource Management(电子商务和人力资源电子化)The Impacts of Advertising on Consumer Behaviors(广告策略对消费者的影响)On the Integration of Traditional Retailing and E-Retailing(传统零售与电子零售的融合探讨)Impact of the Cultural Difference between China and the West on Business Negotiation (中西方文化差异对商务谈判的影响)The Connotation of Disney Brand Culture (迪士尼的品牌文化内涵)On The Influence of Intercultural Differences upon the Translation of Chinese Food Names in Hotel(跨文化差异对酒店菜名翻译的影响)OEC Management and Haier’s Success (OEC管理和海尔的成功)Marketing Strategy of Tea Industry In Fujian (福建茶叶产业的营销策略)Impact of Sino-Western Cultural Difference on Business Communication(浅谈中西文化冲突对于商务交际的影响)Yili’s Marke ting Strategy(伊利的市场营销战略)On Language Politeness Strategies in International Business Negotiation (国际商务谈判中语言的礼貌策略)Experiential Marketing of Starbucks(星巴克的体验营销战略)The Research of Marketing Strategy in Modern Chinese Hotel(现代中国酒店的市场营销战略研究)Comparative Studies on the Marketing Mix of Panasonic and Philips(松下与飞利浦整合营销对比研究)A Study of Citigroup’s Globalization Strategies (花旗集团的全球化发展战略分析)Research on Chinese Enterprises’ Global Branding Approach(中国品牌的国际化之路)Vagueness in English Advertising (模糊语在广告英语中的运用)2011届商务英语专升本题目汇总The Rebranding Strategy of Li-Ning李宁品牌重塑战略An Analysis of Confucius Institutes' Management孔子学院经营方式的分析On the Brand Promotion by Sports Sponsorship---A Case Study of Xiamen C&D Corporation Sponsorship for the Xiamen International Marathon论体育赞助对企业品牌的提升---建发赞助厦门国际马拉松Marketing Strategy for Tourism in West Fujian闽西旅游业的市场营销策略On Corporate Responsibilities to Employees---A Study of Foxconn Suicide Case论企业对员工的责任关于富士康跳楼事件的一些想法A Study of Hollywood Film Marketing from Inception从盗梦空间看好莱坞电影营销On Color Marketing论色彩营销Comparisons of Marketing Strategies Between Wall’s and Haagen-Dazs in China和路雪和哈根达斯在中国的营销策略对比Pepsi-cola’s Marketing Strategy百事可乐的市场营销策略On Nokia’s Operational Strategy in China诺基亚在中国的本土化经营Trademark Design and Its Marketing Effectiveness商标设计及其营销效果The Marketing Strategies of Carrefour in China家乐福在中国的市场营销策略Microblog Marketing微博营销Study on Green Marketing of Enterprises in China中国企业的绿色营销On the Success of Nestle论雀巢的成功China’s Shoemaking Industry and Anti-dumping中国制鞋业与反倾销The Analysis of Crisis Public Relations of Toyota Recall丰田召回门的危机公关分析Analysis on the International Application of SPA Model and Its Feasibility in Chinese Garment Retail Industry论SPA模式的国际应用及其在中国服装零售业的可行性Problems of Xiamen Exhibition Industry and Suggested Strategies分析厦门会展业所面临的问题以及对策On Factors Influencing Consumers’ Online Shopping Behaviors影响消费者网络购物行为因素分析Marketing Strategies of Anta安踏的营销策略An Analysis of Conciseness and Courtesy Principle in Foreign Trade Correspondence关于外贸函电中简明和礼貌原则的研究Xiamen IT Outsourcing Industry:Problems and Solutions厦门信息技术外包产业存在的问题及对策Toyota’s Marketing Strategies in the USA丰田在美国的市场营销策略SWOT Analysis of Metro’s Management and Marketing Strategies麦德龙管理方式和营销策略的SWOT分析On Logo Changing and Branding Strategy浅谈标识更换与品牌塑造战略On Translation of Product Instructions产品说明书的翻译Positioning of the Tourism of Gulangyu Island鼓浪屿旅游业的定位The Selection and Risk Prevention of International Trading Payment Methods国际贸易结算方式的选择与风险防范Inspirations of the IKEA Marketing Strategies宜家市场营销的启示Cultural Differences on Business Advertising Translation文化差异对商务广告翻译的影响The Reform of Chinese Export Rebates System中国出口退税制度的改革On Daphne's Brand Positioning达芙妮的品牌定位The Advantages and Disadvantages of Gome’s Marketing Strategy国美电器市场营销策略的优势与弊端Crisis Management in SMEs中小型企业的危机管理The Event Marketing: Approach to Reputation and Fortune事件营销:名利双收之路The Brand Strategies on Hongxing Erke从鸿星尔克看品牌发展战略Lipstick Effect in Film Industry电影中的口红效应Suggestions on Improving ICBC Telephone Banking关于改进工行电话银行的相关建议A Key to Human Resource Management: Emotional Management人力资源管理的关键---情感管理A Study of the Change of Dell’s Marketing Model in China: from the Perspective of Cultural Psychology从文化心理的角度探讨戴尔营销策略在中国的转变The Characteristics of Cosmetic Advertising化妆品广告的特点On the Ways of Marketing Communication for High-tech Firms高科技企业的市场营销沟通方式The Characteristics and Marketing of New Media Advertising新媒体广告的特点与营销A Comparison of Singapore Science Park and Zhongguancun Science Park新加坡科学园区与中关村科学园区的比较On Marketing of Fujian Traditional Culture Products福建传统文化产品营销On Comparison of Compliance-gaining Strategy in Sino-U.S. Business Negotiations Based on Cultural Concept 从文化角度对比中美商务谈判的说服策略On Consumer Choice in Our C2C E-Commerce —— Impact of Online ReviewsC2C中消费者选择的影响因素——在线评论因素Demand and Security of China’s Energy中国的能源需求与安全―The Internet of Things Economy‖ Realizes the Smart Planet物联网经济实现智慧地球The Inspiration of the Success of NBA for the Development of CBANBA的成功对CBA发展的启示SWOT Analysis of MICE Tourism in Xiamen厦门市会展旅游SWOT分析Marketing Strategies of Western Coffee Industry and Chinese Tea Industry论西方咖啡业与中国茶业的市场营销策略On Marketing Strategies of Hakka Food客家食物的营销策略Wal-Mart’s Marketing Strategies Based on Customer Value沃尔玛基于顾客价值的营销战略On Cultural Diversity's Influence on Chinese-English Brand Name Translation论中西方文化差异对商标翻译的影响The Development of Chinese Budget Hotels经济型酒店在中国的发展A Study of Ecological and Leisure Urban Tourism of Xiamen厦门―生态—休闲‖型城市旅游初探The Circulation Crisis of Domestic Cosmetic Corporation From the Acquisition of Dabao从大宝收购案看中国化妆品行业的流通危机Risks in Mergers and Acquisitions and their Prevention企业并购的风险及防范A Study of American and Japanese Corporate Culture美日企业文化研究与启示The Marketing Strategy of Chinese Fast Food中式快餐的营销策略On the Marketing Strategies of Wong Lo Kat as a Successful Brand of Herbal Tea王老吉凉茶的营销策略研究The Marketing Strategies of Retail Chain Stores—A Case Study of Watsons从屈臣氏的成功案例探索零售连锁业营销策略Unilever’s Brand Strategy联合利华的品牌战略Analysis on the Current Situation of China’s Enterprises Suffering from Green Barriers and the Causes中国企业遭遇绿色壁垒的现状及原因分析7-Eleven Operating Strategies and their Implications for China’s Convenience Store Business7-Eleven的经营策略以及对中国便利店业的启示Impacts of Thinking Mode Differences on Cross-cultural Business Negotiation思维方式差异对跨文化商务谈判的影响The Intellectual Property Rights Protection in China中国的知识产权保护Multinational Corporation's Localization Strategy Analysis——Based on the Case of Yum! Brands Inc., China Division跨国公司本土化战略分析——基于百胜餐饮集团中国事业部的个案研究Analysis on Online Community网络社区分析Advantages and Disadvantages of Chinese Low-cost Labor Force中国廉价劳动力的利与弊On Chinese On-line Game Industry中国网络游戏产业Prospect of Chinese Export Toys Affected By Green Barriers绿色壁垒下中国玩具出口产业的发展The Importance of Internal Control to Enterprises’ Development内部控制对企业发展的重要性Apple’s Management Experience under the Leadership of Steve Jobs and Its Inspirations for Chinese Enterprises史蒂夫•乔布斯领导下苹果公司管理的成功之处及其对中国企业的启示The Importance of Competition System: On Japanese Animation Industry and Its Inspiration for Chinese Animation竞争机制的重要性——浅析日本动画产业和对中国动画产业的启示PB development of Chinese Retail-chain Enterprises中国连锁零售企业自有品牌的发展V ANCL--- A Successful Model of E-marketing凡客诚品——网络营销的成功典范A SWOT Analysis on the Management of Xinhua Bookstore新华书店的SWOT分析The Current Development Situation and Prospect of Chinese Culture Industry中国文化产业的发展现状及前景展望Analysis on the Brand Development of Herborist论佰草集的品牌发展之路E-marketing–A Long Way to Go for Chinese Enterprises网络营销—中国企业的发展道路On crisis management of Foxconn论富士康的企业危机管理Business Ethics: Product Responsibility----A Case Study of Sanlu Powder Milk Scandal企业伦理中的产品责任---以三鹿奶粉事件为例Analysis on Marketing Strategies to Female Consumers in China中国女性消费市场营销策略浅析The Way of Haier to Be a World- Famous Brand海尔的世界名牌之路Color Marketing in the Clothing Industry in Fujian色彩营销在福建服装行业的运用The Impact of Non-tariff Barriers on Chinese Export非关税壁垒对中国出口的影响The Art of Refusal --A Key to the Success of Business Negotiations拒绝的艺术---商务谈判成功的关键On Chinese Consume rs’ Purchasing Characteristics of Luxury Goods中国消费者奢侈品购买行为特征分析On Hollywood Movie Culture and its Business Value好莱坞电影文化与商业价值The Risks and Prevention of Using FOB and CIF in ExportingFOB和CIF在出口贸易中的利弊分析与风险防范Anti-dumping on China’s Textile Enterprises and the Countermeasures对华纺织业反倾销及应对措施On Unilever Brand Strategy联合利华品牌战略On Tactics and Skills of Business Consecutive Interpreting商务交替传译的策略和技巧Analysis of the Technical Barriers to Trade and China’s Countermeasures技术性贸易壁垒现状及中国应对措施分析The Influence of Modern Human Resources Management on the Development of Enterprises浅谈现代人力资源管理对企业发展的影响Adaptive Advertising with Google Adsense Model适应性广告和谷歌公司的互联网广告模型Enlightenment of NBA’s Success to the Development of Chinese Basketball IndustryNBA的成功经验对中国篮球产业发展的启示On the Effects of State Macro-Control of Real-Estate Market and Solutions to Soaring Housing Prices房地产宏观调控的效果及高房价的对策分析General Approaches of Retirement and Education Financial Planning养老以及教育理财规划的合理化方法2011届商务英语专升本题目汇总On the Influence of Intercu ltural Differences upon McDonald’s Advertising Strategies文化差异对麦当劳广告策略的影响Analysis of Marketing Strategy of TJOY Company丁家宜公司的营销策略分析On Corporate Culture and Performance Management of Foxconn浅谈富士康的企业文化与绩效管理On the Adverse Impacts of Sino-US Trade Surplus on China and the Countermeasures论中美贸易顺差对我国的负面影响及对策A Study of Louis Vuitton on the Financial Crisis路易•威登应对金融危机研究分析On the Translation of Brand Names---A Key to Help Brand Promotion商标词翻译---品牌提升的关键The Brand Strategy of Nike耐克的品牌战略The Marketing Strategy of Nokia诺基亚的营销策略On Hotel Management at Home and Abroad中外酒店管理模式研究The Stimulation on Consumption by Chinese National Day’s Vacation中国国庆假期对消费的刺激作用On the Translation of Business English News Headlines from the Cultural Perspective文化视角下的商务英语新闻标题翻译Analysis of Marketing Strategy of Happy Valley Theme Park欢乐谷主题园的营销策略分析A Brief Analysis on Management Problems with Geely’s Acquisition of Volvo吉利收购沃尔沃的管理问题简析On the Approaches to Enterprises’ Brand Positioning浅析企业的品牌定位方法The Study on Religious Factors of Corporate Culture in Japan浅析日本企业文化中的宗教因素Analysis of Joyo’s Marketing Strategy卓越网营销策略的分析Enlightenment of Olay’s Marketing Strategy to Chinese Cosmetic Industry玉兰油的营销策略对中国化妆品业的启示A Study of Talents Localization in Transnational Corporations 跨国公司的人才本土化问题及建议Analysis of the Construction of Low-Carbon City in Xiamen厦门低碳城市建设之探析On the Negative Effecs of the House Price Rising in China中国房价过快上涨的不利影响On Marketing Strategy of Samsung Mobile Phone浅析三星手机的营销策略Strategies of VANCL’s Brand Com munication凡客诚品的品牌传播策略On Chinese and American Philanthropies浅谈中美慈善事业On Obstacles and Developing Strategies of International Management of Wenzhou Small and Medium-sized Enterprises温州中小型企业国际化发展的障碍和发展策略Analysis of the Development of the Current Status and Strategies of Shuitou Stone Industry水头石材发展现状及其发展策略Analysis of Marketing Strategy of Lenovo Group浅析联想集团的市场营销策略On the Marketing Prospect of Bingfen冰粉的市场销售前景Green Marketing in Fujian Sunner Development Co., Ltd福建圣农公司的绿色营销策略分析On Product Recall in Crisis Management浅谈产品召回危机管理A Study of Development of Xiamen’s Tourist Souvenirs厦门旅游纪念品的开发与发展On the Development of Honeymoon Travel in Gulang Islet打造鼓浪屿蜜月旅游的设想The Study of the Tea Culture in Tenfu Tea College浅析天福茶学院的茶文化专业On Business English Abbreviations浅谈商务英语中的缩略语The Problems and the Marketing Strategies of Xiamen Horticulture Expo Garden厦门园博苑存在的问题及其营销策略On Constructive Strategies in International Marketing: A Cross-cultural Approach从跨文化角度浅谈国际营销中的建设性策略On Perfect Company’s Managemen t Strategies探讨完美公司的营销管理策略On L/C Translation:From the Perspective of Skopos Theory功能目的论指导下的信用证翻译Development of Sports Entertainment Industry体育娱乐业的发展A Study on the Talent Management of Mengniu蒙牛集团人才管理研究The Prospect of China's Eco-tourism中国生态旅游的发展前景Culture Development Strategy In Multinational Company跨国公司的文化发展战略The Differences between Chinese and American Time Concepts and the Impact on Business Activities中美时间观念的差异及其对商务活动的影响Study on the Strategies of Xiamen Logistics Industry Development厦门物流产业发展战略研究The Status Quo and Prospects of Express Delivery Service Industry---S.F. as an example中国快递行业发展现状及其发展对策前瞻---以顺丰为例The Comparison and Analysis of Disney and World Carnival迪斯尼与环球嘉年华经营模式对比China’s Enterprises and Anti -dumping中国企业与反倾销Corporate Social Responsibility (CSR) in Enterprise Crisis Handling危机处理中的企业社会责任Marketing Strategy for Pingtan County Economic Zone平潭综合经济区的营销策略Human Resource Management in Transnational Acquisition:A Case Study of the BenQ Transnational Acquisition Failure跨国并购中的人力资源管理——明基收购失败案例分析Globalization and Localization of Disney Marketing Strategy迪斯尼营销策略的全球化与本土化The Enlightenment of B&Q on China’s Home Furnishing Industry Supply Chain百安居事件对中国家居业供应链管理的启示The Development Situation and Existing Problems of Internet Banking in China我国网上银行的发展现状与存在的问题On the Crisis Marketing Strategy of Amway安利的危机营销策略A Study on Modern Logistics Based on E-commerce 浅谈电子商务下的现代物流On Johnson & Johnson’s E-Marketing Strategies强生公司的网络营销策略Comparison of American and Japanese Business Negotiating Style美日商务谈判风格的比较The Development of Jingdezhen Ceramics Industry under the Background of the Financial Crisis 金融危机对景德镇陶瓷业的影响Management Innovation in Transformation Period中国企业转型中的管理创新Cultural Differences in Tourism旅游中的文化差异The Brand Positioning of Wang Laoji王老吉的品牌定位Cultural Factors in English Advertising Translation从英语广告翻译中看文化SOHO in the International Trade国际贸易中的SOHO一族On Preparation before Business Interpreting论商务英语译前准备On the cultivation of Intercultural Communication Competence in Business浅谈商业中的跨文化交际能力的培养On Movie Title Translation Skills and Its Commercial Value浅谈电影片名的翻译技巧和商业价值Current Situation and Development of the Former Residences of Celebrities浅析名人故居的现状与发展Toyota’ Marketing Strategies in China Auto- Market丰田汽车在中国汽车市场的营销策略On Marketing Strategies of Spring Airlines春秋航空营销策略研究The Inspiration of Nestlé’s Brand Localization Strategy雀巢品牌本土战略的启示A SWOT Analysis of China’s Tea Industry中国茶业的SWOT分析SWOT Analysis on College Students’ Travel Market (Xiamen)大学生旅游市场分析—以厦门为例Comparative Analysis in Marketing Strategy of Wal-Mart & Carrefour沃尔玛与家乐福营销策略对比分析The Enlightenment of Taichi Philosophy on the Modern Enterprises Management太极理念对现代企业管理的启示A Study on Corporate Social Responsibility in China论中国企业的企业社会责任Application of Thirty-Six Stratagems in Marketing三十六计在市场营销中的应用Current Situation of Chinese Software Industry &Development Strategy中国软件产业的现状及发展策略Studies on the Brand Construction Process of Pinghe Honey Pomelo平和琯溪蜜柚的品牌策略研究A Comparative Study on Marketing Strategies of Red-canned Wanglaoji and Heqizheng红色罐装王老吉与和其正的营销策略对比分析The Analysis and Outlook of Xiamen Export Trade厦门出口贸易的分析与展望On the Differentiated Marketing of Nongfu Guoyuan论农夫果园的差异化营销。

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