7 8 9 7
!"#$%&' Green Tree Inns Hotel Management Group, Inc. !"#$ !"#$ Vienna Hotel Group 7 Days Inn Group 7
!"# Green Tree Inn !" 2005.3 2818 25 !" Vienna Hotel 3 !" 2005 2006.1 2168 1863 8 15 Vienna 3 Best Inn 7 Days Inn 2004.3 2873 21
!"#$%$&'()*%$+,-
!"#$%&'()*+,-./01234 !"#$% !
Foreword
!"#$%&'()*+,-../012 !"#$%&'()*
Opinion of the State Council Concerning Accelerating the Development of the Service Sector issued in March2007 indicated clearly that the service industry is an integral part of national economy and an important indicator for measuring the economic level of a modern society. China service sector is going to enter a stage of rapid development. At present, to push forward the development of modern economy hotel sector is not only an important strategy for increasing efficient accommodation supply, optimizing hotel industry structure and promoting the industry's service quality and global competition advantages, but also functioning as the basis for full construction of a better-off and a harmonious socialist society and for the settlement of the livelihood of the people. To implement industry survey and to collect, analyze and issue scientific data to operators, investors and researchers are not only the obligation of related governments and industry organizations, but also an effective way to understand the demands of enterprises and to submit effective policies advices. Therefore, we would like to thank all those brands which participated in the survey actively. Let us make the efforts jointly to push forward the consistently healthy development of China economy hotel sector.
! Average Size of Brands !"#$%& Market Share of Major Brands ! Shareholder's Profile !"#$ !"#$% Average Investment per Hotel / Room
!"#$% Payback Period !"#$% Ratio of Property Rent Increase !"# Proportion of Property Rent !"#$% Property Categories of Owner-Operated Hotels !"# Ratio of Franchising !"#$% Major Products Differentiation !"#$%& Facilities and Amenities !"#!$%&'( Site Criteria !"#$%&' Major Regional Market ! Revenue by Operation Department ! Cost Structure ! Market Segment ! Nationality ! Patterns of Sales Promotion !"#$%&'()* Proportion of Staff to Room Ratios ! Proportion of Line-Level Staffs ! Origin of Staffs ! Average Annual Payment !" Employee Turnover Rate !"#$%&'()*+ Ranking of Core Brand Strengths by Operators !"#$ Brand Influences !"#$%&'()* Brand Advantages-Assessed by Operators ! 07 !"#$%&' Estimates of 07 Market Made by Major Brands
2007
!"#$%&'(
CHINA ECONOMY HOTEL SURVEY
2006 ! FINANCIAL YEAR 2006
!"#$%&
CHINA S MINISTRY OF COMMERCE, DEPARTENT OF COMMERCIAL REFORM AND DEVELOPMENT
!"#
CHINA HOTEL ASSOCIATION
Acknowledgement
!"#$%&'()*+,-. !"#$%& We would like to thank the following contributing operators for their supports (Listed alphabetically):
7
!" 7 Days Inn ! Citihome ! Grand Hotel Inn ! City inn ! GDH Inn ! Green Tree Inn !"# Homeinns ! Hotel Home ! Jinjiang Inn Jin's Inn Joy Inn Motel e 8 Nanyuan Inn Super 8 Sun Moon Utels Vienna Hotel !" Yangtes River Hotel ! Zhongan Inn
Operators Brands ! Jinjiang Inn !"# Homeinns. 168 Motel 168 268 2002.6 16162 134 1997.2 16885 118 ! !" !" Time of Est. Rooms Opened Hotels Opened
1 2
!"#$%&' Jinjiang Inn Co., Ltd. !"#$% Home Inns & Hotels Management Inc
3
!"#$%&'() Shanghai Motel Chain Co., Ltd.
Motel 268 2003.4 Ease Hotel !" Yotel QQ QQ 11272 52
4 5
!"#$%&'()*+ Zhongzhou Express Hotel Investment Co., Ltd. ! ! !"#$%&' Super 8 Hotels(China) Co., Ltd. 8
!"# Hotels Opened Operators 06 By the end of 2006 % Inc !"# Rooms Opened 06 By the end of 2006 % Inc !" 1 Overall Hotels 06 By the end of 2006 !" 2 Overall Rooms 06 By the end of 2006 ! Geographical Spread Provinces Cities
10
!"#$%&'() Joyinn Investment Management Co., Ltd. Joy Inn
2007
!"#$%&'(
7
CHINA ECONOMY HOTEL SURVEY
2.
!"#$%&' Growth in Capacity of Key Economy Hotel Operators