Action 1General Manager: Let’s call the meeting to order. You've all looked at the reports given to you a few days ago.First of all, please our sales director makes a summary for the previous product sales report.Sales director: Our product this year sales in domestic market has achieved great growth. So far, few have dominated domestic 30% of the navel oranges market. Consumers of our products are quite satisfied with it. Considering the company's good sales performance, we think it is necessary to develop the overseas market. My assistant for the company product developing international market gathered some information. Now，she will introduce the main export market in navel oranges situation.Sales Director Assistant: We now know basically have the following points. Firstly, our nation is the world, the main national production navel oranges ，but domestic navel oranges exports account for the proportion of world exports, only about 7%, small. Ganzhou navel oranges is world famous navel oranges varieties, export potential is great. General Manager: Well done! We are ready to put the company's products sale to other countries. Therefore we should firstly choose a good target marketMarketing director: Our department has chosen marketing target market - the Netherlands, there are good reasons why we select the country. For a while, my assistant will further introduce the Dutch market situations.Marketing Director assistant: According to the consumer in the Dutchman survey indicates that the Dutch people like orange, they will often buy navel oranges and orange juice and other products, they think navel oranges have hairdressing effect, a lot of ladies are all love to eat navel oranges or drink orange juice. The Dutchman took Gannan navel oranges product evaluation of well, think Gannan root-society navel oranges are inexpensive commodity.General Manager: Well, since there are so good foreign markets, we should also make product advertising, advertising departments have what good idea?Advertising director: Of course, our department has a very good advertising creative; we believe that the AD is sure to win the Dutch customer like. Please my assistant to inform you of our creativity, ok!advertising Director assistant: Our creative advertising is unique, first of all, it contains a navel oranges growth environment, secondly, the contents of the advertisements rich variety, overall image introduces our product superiority, the most important is, our product is cheap and fine.General Manager: OK, then I thinks we can end the meeting here. You just go for it. Action 21 in customs clearance, our products have been refused, and then we go to customs to understand it. Mr. LI-naval orange company staff Mr. White-foreign company staff Mr. Smith-foreign company staffMr. Li：according to I understand the reality of the situation，our company products have arrived some days ago, but you have been rejected it.Mr. White: that is true.In fact we have enough reason to refuse. And our quality inspection staff will talk about youMr. Smith: Mr. Li, we have rejected the products because your products have some quality problems.Mr. Li: Quality problem? It’s impossible. Our products have the certificate.Mr. Smith: Maybe we should see products. Actually some products had rottedaway .Maybe a long distance is an important cause.Mr. Li:If you would consider take the rest of the qualified products. After all,our quality is guaranteedMr. White: We will accept with an eye to future business. But I hope you can make some concession on priceMr. Li: We can future talk about the price.Mr. Smith: At last, I hope you can make some improvements in preservation.Mr. Li: Thank you, we will think about it.2 Mr. Smith and Li Ming at the hotel where Mr. Smith lives in presently, they are talking something about their contract A refer to Mr. Smith and B refer to LI Ming B: glad to see you againA: me tooB: how is the business these days?A: To tell you the truth that we are in bad situationB: what happened?A: your novel is unmarketable in our countryB: what lead to this?A: your novel is in orange crisis and is not green foodB: I am sorry that I did not hear it clearlyA: ok, that is means that your novels are excessive levels of pesticides, worse more, Your novel had been staining that will be bad for consumer’s health,B: I can not believe it, how these happenedA: here is the report from our inspection bureau in our countryB: oh, I am sorry for bring you so much troublesA: that’s all right, so we want to let the contract into endB: Ok, I agree, I hope we can cooperate in the future and I will identify this, everything will be improved soonA: I hope so3 in the supermarket, our investigator is making a surveyA: Excuse me; recently do you have bought our navel orange? How do you think about our product?B: To be frank, I almost not to buyA: If it is convenient tell me the reason that you buy it a fewB: My pleasure. We seldom buy basically has the following reasons. To us, it’s a new kind of fruit; we need a little to accept it. In addition, we know not very much including taste 、nutritional value and so on.A: Assure that, we will improve some catalogs and serve taste, if you will buy our products B: Actually, I won’t. Because the price is a little highA: Take cost price into account including transport 、insurance 、agency fees and so on B: Maybe or not.A: I am sorry to occupy your time, Thank you so muchB: You are welcomeAction 3 M is the manage A、B、C、D、E、F are staffM：Good morning, everyone. Let’s call the meeting to order. Now once a year international exhibition is around the corner. You've all looked at the reports given to you a few days ago. Anyone has good ideas about it.A: Generally speaking. We should prepare the best products as our display products. But first of all, we should prepare booth order for the exhibition center. Otherwise ads promotion campaign is critical.M: I quite agree. I believe that public relations have contact.B: Yes, I have reserve row booth. At the same time we are arranging the showcase and so on.M: How about ads.C: As we all know ads is the key to the marketing promotions. Building our band all over the world is very important.D: I can’t agree more. The leaflets, on-site ads exhibition, network promo, etc in exhibition belong to advertising. During the exhibition, we will send leaflets and display our ads by computer.M: It’s necessary. This aspect is the responsibility of the advertisingWhat happens now?C: We will try our best. We already make out some ideas. We plan to display the process of producing to emphasize our products are natural and environmental. I will show other ideas in it.M: Done well. As soon as you give me a detailed planD: I want to talk about my opinions about package. Our products in recent years in packaging and patterns are nothing changes. The exhibition on the packaging products, sample we should make innovations. We should develop new products and design the new packing styleE: That's not how I see it. I think the packing of products is good. We have different packing enough to satisfy the needs of customers.F: Our packing is good but is more general .We need to make them different and excellent.E: Any good ideasF: I’m going to improve the package material. We can adopt different packing materials to different kings of products. In addition, we will improve the packing make it conform to the customsM: Just do it. If nobody wants to add anythingA: I think we should prepare a few small gifts or can try to eat productsM: that’s true. If nobody has anything further to say. We can end the discussion. You all prepare wellAll：Ok。