NO: 1
湖南涉外经济学院教案（分页）
NO 1 Period 1-2
Step 1. Warm-up.（5 minutes）
Video appreciation &Questions :Alibaba IPO
Step 2. Background information (5 minutes)
1. People study English for different purposes. Thus English falls into two categories: English for General Purposes (EGP) and English for Specific Purpose (ESP). Business English is a part of ESP.It implies the definition of a specific language corpus and emphasis on particular kinds of communication in specific context.
2. IATEFL:International Association of Teachers of English as Foreign Language的缩写，国际英语外语教师协会，成立于1967年，总部设在英语肯特大学，是目前国际上规模最大、最具权威性的英语外语教师学术机构之一，其总之是为在世界范围内沟通、发展、支持英语外语教学。

它在世界100多个国家中拥有3500余名会员。

Step 3. New words and Expressions. (10 minutes)
1.Specific. 特定的
2.Consider 考虑
3.Correspondence 一致，符合
4.Efficient 有效的
5.Electronic电子的
6.Strategic 战略上的
7.Especially 尤其，特别
8.Relate to 与...有关
9.Focus on 集中于
10.Special interest group 特别兴趣小组，特殊利益集团
Step 4. Reading (25 minutes)
1.What is Business English and what is Electronic business?
Business English is English especially related to international trade.It is part of English for specific purposes and can be considered a specialism within English language learning and teaching.Electronic business ,commonly refers to as “E-business”,maybe as the utilization of information and communication technologies in support of all the activities of business.
2.What's the difference between Business English and General English?
General English may encompass the broad vocabulary and varieties of styles found in literature and other general reading and in the world of entertainment and the media.
3.Why do non-native English speakers learn business English ?
Many non-native English speakers learn business English with the goal of doing business with English-speaking countries, or with companies located outside the Anglosphere but which nonetheless use English as a shared language.。