个人测试成绩记录试卷：视听说教程第二册编号：Quiz2 试卷满分：100姓名：学号：班级：登录：2013-10-23 21:05:04 交卷：2013-10-23 22:18:14 上机地址：180.123.190.185 老师是否已批卷：尚未批卷批卷时间：图例：Right or marked by instructor Wrong To be marked by instructorClick ONCE on the speaker icon to start listening!放音结束前请不要离开本页。

否则就听不成啦!Part 1 Short dialogs and multiple choicequestions(每小题：分)Directions: Listen to the following recording, and thenchoose the correct answers to the questions you hear. Youwill hear the recording twice. After the first playing, therewill be time for you to choose the correct answers. Use thesecond playing to check your answers.Questions 1 to 1 are based on the following passage ordialog.1.A. Security and esteem, but nothing else.B. Only fear, love and sensory pleasure.C. Basic human feelings.D. Advertising principals.Questions 2 to 2 are based on the following passage ordialog.2.A. To show that he only knows how to copy a page by hand.B. To show that he only knows how to make photocopies.C. To show that a "feel-good" ad is usually a true story.D. To show that a "feel-good" ad does not have to be a truestory.Questions 3 to 3 are based on the following passage or dialog.3.A. Ads should be made by local people.B. The lipstick ad is more effective in Germany.C. Ads should be adapted for particular places.D. The same ad can be used in various places.Questions 4 to 4 are based on the following passage or dialog.4.A. Because short slogans are refreshing.B. Because people are busy.C. Because only short slogans are impressive.D. Because the Coca-Cola company has set a good example.Questions 5 to 5 are based on the following passage or dialog.5.A. He believes it is unfair because most people are not alcoholabusers.B. He believes it is unfair because few people are using thehealthcare system.C. He believes it is fair because the healthcare system needsthe extra money.D. He believes it is fair because alcohol abuse needs additionalmoney.Part 1 Short dialogs and multiple choice questions (每小题: 2 分; 满分：10 分)小题得分对错我的答案客观1. 2 C C2. 2 D D3. 2 C C4. 0 C B5. 2 A ASubtotal: 8 老师评语：Click ONCE on the speaker icon to start listening!放音结束前请不要离开本页。

否则就听不成啦!Part 2 Long dialogs and multiple choicequestions(每小题：分)Directions: Listen to the following recording, then choosethe correct answers to the questions. You will hear therecording twice. After the first playing, there will be timefor you to choose the correct answers. Use the secondplaying to check your answers.Questions 1 to 5 are based on the following passage ordialog.1.Why doesn't Tony want to sit with Laura and his friends?A. Wearing a fashionable jacket, he can't stay with ordinary people.B. He is afraid that they will try his jacket on.C. Because his jacket is the same color as his friends' clothes.D. Because other people do not really like him.2.What is Tony wearing?A. A jacket similar to the one Ben Affleck wears.B. Ben Affleck's old jacket.C. The same jacket Ben Affleck wears in an ad.D. The same jacket Ben Affleck wears though its color isdifferent.3.What is Laura's reaction to Tony's jacket?A. She doesn't like it.B. She doesn't recognize it is the same jacket Ben Affleckwears in the ad.C. She wants to know the price.D. She doesn't care about it.4.Why does Laura say she is sick?A. Because Tony follows whatever the ads say.B. Because Tony doesn't know the latest fashion.C. Because Tony spends a lot of money.D. Because the color of Tony's jacket is too dark.5.What does Laura imply when she says "Sure you did. It andBen Affleck."?A. Tony made the jacket himself.B. Tony and Affleck made the jacket together.C. The jacket itself is the real reason for Tony to wear it.D. Affleck is the main reason for Tony to like the jacket.Part 2 Long dialogs and multiple choice questions (每小题: 2 分; 满分：10 分)小题得分对错我的答案客观1. 2 A A2. 2 C C3. 0 C A4. 2 A A5. 2 D DSubtotal: 8 老师评语：Click ONCE on the speaker icon to start listening!放音结束前请不要离开本页。

否则就听不成啦!Part 3 Short passages and multiple choicequestions(每小题：分)Directions: Listen to the following recording, then choosethe correct answers to the questions. You will hear therecording twice. After the first playing, there will be timefor you to choose the correct answers. Use the secondplaying to check your answers.Questions 1 to 5 are based on the following passage ordialog.1.Which of the following is NOT mentioned as a purpose ofadvertising?A. To encourage listeners to buy a product.B. To persuade readers to support an organization.C. To encourage readers to get rid of a certain idea.D. To persuade listeners to agree with a certain idea.2.According to the passage, who is most likely to pay for an ad?A. The advertiser.B. An advertising agency.C. The retailer.D. The shop.3.Which of the following is second in importance?A. Local advertising.B. Trade advertising.C. National advertising.D. Professional advertising.4.Which of the following is true of direct mail?A. Mail advertisements go to people with certain characteristics.B. Mail advertisements go to producers rather than professionals.C. Mail advertisements are more effective than TV commercials.D. Mail advertisements are more expensive than other forms of advertisements.5.What is the passage mainly about?A. The role of advertising in modern society.B. The definition and classification of ads.C. The effects of various types of ads.D. The importance of various types of ads.Part 3 Short passages and multiple choice questions (每小题: 2 分; 满分：10 分)小题得分对错我的答案客观1. 2 C C2. 2 A A3. 2 A A4. 2 A A5. 0 D BSubtotal: 8 老师评语：Click ONCE on the speaker icon to start listening!放音结束前请不要离开本页。