商业计划书(编制参考)项目单位地址电话传真电子邮件联系人第一部分项目的核心技术核心技术和产品的描述(主要介绍拟投资的技术和产品的先进性和独特性)___________________________________________________ _____________________________________________________________________ _____________________________________________________________________ _____________________________________________________________________ _____________________________________________________________________ _____________________________________________________________________ _____________________________________________________________________ __________________________________________________________________________________________________________________________________________ __________________简述产品的生产制造过程、工艺流程___________________________________________________ _____________________________________________________________________ _____________________________________________________________________ _____________________________________________________________________ _____________________________________________________________________ _____________________________________________________________________ __________________技术持有属性(专利、专有技术、配方、品牌、销售网络、许可证、专营权、特许权经营等。
)___________________________________________________ _____________________________________________________________________ _____________________________________________________________________ _____________________________________________________________________ ____________________________________核心技术的来源(自主开发、合作开发)___________________________________________________ _____________________________________________________________________ _____________________________________________________________________ _____________________________________________________________________ _____________________________________________________________________ _____________________________________________________________________ __________________技术开发的合作对象与方式___________________________________________________ _____________________________________________________________________ _____________________________________________________________________ _____________________________________________________________________ _______________________________________________________________________________________ __________________技术鉴定和获奖情况(包括技术鉴定情况、获国际、国家、省、市及有关部门和机构奖励情况)___________________________________________________ _____________________________________________________________________ _____________________________________________________________________ _____________________________________________________________________ __________________公司现有的和正在申请的知识产权(专利、商标、版权等)______________________________________________________________________ _____________________________________________________________________ _____________________________________________________________________ __________________请说明有关知识产权转让或授权许可的协议______________________________________________________________________________________________________ _____________________________________________________________________ _____________________________________________________________________ _____________________________________________________________________ _____________________________________________________________________ __________________产品毛利润率是多少?纯利润率是多少___________________________________________________ _____________________________________________________________________ _____________________________________________________________________ __________________技术和产品的竞争优势___________________________________________________ _____________________________________________________________________ _____________________________________________________________________ _____________________________________________________________________公司是否与掌握公司关键技术及其它重要信息的人员签定竞业禁止协议,若有,请说明协议主要内容___________________________________________________ _____________________________________________________________________ _____________________________________________________________________ _____________________________________________________________________ _____________________________________________________________________ _____________________________________________________________________ _____________________________________________________________________ __________________请说明,公司对知识产权、技术秘密和商业秘密的保护措施___________________________________________________ _____________________________________________________________________ _____________________________________________________________________ _____________________________________________________________________ _____________________________________________________________________ _____________________________________________________________________ __________________第二部分市场潜力和收入模式目标市场(新技术和产品应用的领域)___________________________________________________ _____________________________________________________________________ _____________________________________________________________________ _____________________________________________________________________ _____________________________________________________________________ _____________________________________________________________________ _____________________________________________________________________ __________________行业情况(行业发展历史及趋势,哪些行业的变化对产品利润、利润率影响较大,进入该行业的技术壁垒、贸易壁垒、政策限制等)___________________________________________________ _____________________________________________________________________ _____________________________________________________________________ _____________________________________________________________________ _____________________________________________________________________ _____________________________________________________________________ _____________________________________________________________________ _____________________________________________________________________ _____________________________________________________________________ __________________市场销售有无行业管制,公司产品进入市场的难度分析___________________________________________________ _____________________________________________________________________ __________________________________________________________________________________________________________________________________________ __________________市场潜力(市场规模、市场前景及增长趋势分析)___________________________________________________ _____________________________________________________________________ _____________________________________________________________________ _____________________________________________________________________ _____________________________________________________________________ _____________________________________________________________________ _____________________________________________________________________ _____________________________________________________________________ __________________过去3 ~ 5年各年全行业销售总额:(一定要列明资料来源。