Chinese and Western Cultures —Comparison and Diffusion
中西文化比较与传播
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Why do you take this course?
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A Case study
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Questions:
1. At the beginning of the movie, Fang claimed having achieved his American dream. What brought him into trouble later? 2. What was the cause of the conflict between him and his boss? 3. What was the root of it?
Money worshipping
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The misunderstandings by westerners towards Chinese
rude
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The misunderstandings by westerners towards Chinese
indifferent
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Do you think it’s urgent to let the world know and understand our culture?
Saving Face
Hardworking
Formal
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The attitudes by foreigners towards Chinese People
Insensitive to time
Tending to misunderstand
Beating about the bush
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poverty
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The misunderstandings by westerners towards Chinese
backwardness
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The misunderstandings by westerners towards Chinese
Math genius.
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The misunderstandings by westerners towards Chinese
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What people think, shared, learned, symbolic, adaptive integrated
• Culture
what people do,
what material products
they produce
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How much do you know about others culture?
• “Cultural nation” principle, 1998 • Cultural industry development five-year plan, 1999-2001 • Cultural industries vision 21 • Cultural industry promotion plan
Never kissed parents
Shanzai everywhere
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The misunderstandings by westerners towards Chinese
Every Chinese knows some Kongfu.
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The misunderstandings by westerners towards Chinese
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Course objectives
应用者 To learn to introduce the Chinese culture in English 情感及素质目标
To learn to address intercultural conflicts
能力目标 To identify challenges in intercultural communication 知识目标 To raise cultural awartudes by Chinese towards Westerners
Kiss and hug anytime and anywhere
Going Dutch
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The attitudes by Chinese towards Westerners
Being punctual
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• “Culture is man’s medium; there is not one aspect of human life that is not touched and altered by culture. This means personality, how people express themselves, including shows of emotion, the way they think, how they more, how problems are solved, how their cities are planned and laid out, how transportation systems function and are organized, as well as how economic and government systems are put together and function.” (Hall, 1959)
课程目标 • Culture is “the arts and other manifestations（体现） of human intellectual achievement regarded collectively; the customs, civilizations and achievement of a particular time or people; improvement by mental or physical training” (the Concise Oxford Dictionary,2001)
Mind your own business
Too frank
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How much do you think the foreigners know about our culture?
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The attitudes by foreigners towards Chinese People
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Course objectives
knowledge
skills
competence
emotion
English language Cultural awareness
Ability to Inter-cultural deal with communicati cultural on skills Conflicts Critical thinking Ability to spread your culture
Korea Wave
Chinese images
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General Information
Class hours: 24 hours, 12 weeks Credit: 1.5 Learning methods: lecture, case analysis, Ss presentation, survey ……
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Course content
导论——文化与文化传播（Introduction—culture and culture diffusion）； 2. 中西文化概述 (A brief review of Chinese culture and Western cultures)； 3. 中西哲学与宗教 (Philosophies and Religions)； 4. 中西文学经典 ( Classical literature)； 5. 中西饮食文化 ( Food cultures)； 6. 中西节日习俗 (Festival and customs)； 7. 中西艺术 (Arts)； 8. 面子文化 (Face-saving Culture)； 9. 中西语言 (Languages)； 10. 中西民间习俗 (Folk customs)； 11. 中国特色 (Chinese specials)； 12. 复习总结 (Review and Summary) 1.
Reference books
1. 中国文化概况，廖华英主编，外 语教学与研究出版社 2. 中国文化英语教程，叶朗，朱良 志著，章思英，陈海燕译，外语 教学与研究出版社 3. 中西文化之鉴，外语教学与研究 出版社 4. 中国文化英语阅读教程，黄建滨 主编，上海外语教育出版社 5. 中西文化比较教程，叶胜年，上 海外国语教育出版社 6. 中西文化比较，徐言行主编，北 京大学出版社
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What is culture in your opinion?
• There is no agreed-upon definition of culture. • Culture is “the total sum of material and spiritual wealth created by the mankind in the process of the social and historical development ,especially, literature, art, science, education, etc.; (in archaeology考古学) the aggregation集合 of historical remains, relics of the same historical periods” (The modern Chinese Dictionary,1998)