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体验商务英语(market leader) 第二册Unit 2 Selling online演示教学


Know what it will cost. Check out websites that offer price comparisons and then, compare “apples to apples.” Factor shipping and handling — along with your needs and budget — into the total cost of the order. Do not send cash under any circumstances.
details
out of
service
after sales
payment
1 the time when you can change your mind and cancel an order 2 the name, number and expiry date on your credit card 3 the way you choose to buy the goods you want 4 when you can pay some time after you buy, but at no extra cost 5 when the goods you require are not available 6 a promise to give your money back if you are not happy 7 the help you get from a company when you start to use their product
Vocabulary B Make phrases that match definitions 1 – 7.
Shopping Online
credit card
guarantee
cooling off
stock
money back
period
method of
credit
interest-free
Listening
Selling online
A Listen to the first part of the interview
and complete the extracts below.
Before ordering First, you must have a _g_o_o_d__w_e_b_s_i_te_ and the website needs to be ___q_u_ic_k____ and ____e_a_s_y___ to use. It needs to provide _lo_t_s_o_f_in_f_o_rm__at_io_n_ about the items that you’re buying. And the prices on there need to be, you know l_o_w__p_r_ic_e_s_, good prices.
Case Study (negotiate & e-mail)
Starting up A Do you enjoy shopping? Do you shop online?
B Which of the following goods do you think are suitable to be bought online?
Keep a paper trail. Print and save records of your online transactions, including the product description and price, the online receipt, and copies of everyห้องสมุดไป่ตู้email you send or receive from the seller. Read your credit card statements as you receive them and be on the lookout for unauthorized charges.
Know exactly what you’re buying. Read the seller’s description of the product closely, especially the fine print. Words like “refurbished,” “vintage,” or “close-out” may indicate that the product is in less-than-mint condition, while name-brand items with “too good to be true” prices could be counterfeits.
Reading (Virtual Pocket
Money)
Listening (online selling vs. high street selling)
Language Review (must, need to, Have to, should)
Skills (reaching agreements)
Online shopping
tips
Check out the terms of the deal, like refund policies and delivery dates. Can you return the item for a full refund if you’re not satisfied? If you return it, find out who pays the shipping costs or restocking fees, and when you will receive your order. Sellers are required to ship items as promised or within 30 days after the order date if no specific date is promised.
Website:
should be easy and quick to use and provide lots of information about products
Prices:
should be low and good because customers want value for money
Listening
Selling online
What does a successful online business need to do in order to achieve lots of sales and do a fantastic job for customers so that they tell each other and keep coming back?
Online shopping websites
Starting up
C
Why do some people prefer not to buy goods and services online?
You may find that goods are not suitable when they arrive or get things you did not order.
Online shopping
tips
Know who you’re dealing with. Anyone can set up shop online under almost any name. Confirm the online seller’s physical address and phone number in case you have questions or problems. If you get an email or pop-up message while you’re browsing that asks for financial information, don’t reply or click on the link in the message. Legitimate companies don’t ask for this information via email.
The Internet is an exciting tool that puts vast information at your fingertips. With a click of a mouse, it lets you buy an airline ticket, book a hotel, send flowers to a friend, or purchase your favorite stock. Good deals, convenience and choices abound on the Internet. But before you use all the Internet has to offer, be "cyber" smart and make your online experience safe.
Unit 2 Selling online
Quotation
Bad ideas don’t get better online.
----IBM advertisement
Overview
Starting up (online shopping)
Vocabulary (Online Shopping)
Vocabulary A Choose the correct word to complete each sentence.
Shopping
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