初 the Earl R. Dean of he initial idea, but the Coca-Cola
创 eventually return to the correct path, enough to respect
一个瓶盖，一通电话
Share A Coke
2012
In order to attract the attention of young people, Coca-Cola in the Australian region held a bottle LOGO user name for the event, the project spent almost all forms of media, outdoor, television, Internet and so on.
The so-called happiness, is able to hear the children cry, can hear the sound of his family. Understand the actual situation, Coca-Cola combined with Y & R Dubai advertising has developed a can of Coke bottle when airtime booth means, these workers live telephone booth into regions, each Coca-Cola bottle cap can change into free use of a three-minute international call.
Every day, a lot of South Asian labor to Dubai to find work to make money to get a better life. They can only get $ 6 a day on average , but call the family had to spend $ 0.91 per minute charges. In order to save every penny, these migrant workers are not willing to call home.
忠 于
1.Loyal to the start-up, although in the 20th century the first 10 years, Coca-Cola bottle design was there jump change, designed to erect small mouth completely subvert
姓 名 瓶
Share A Coke 2013
昵 称 瓶
Through the CocaCola bottle design evolution process of summarizing, generally from three aspects of refining some empirical induction.
To the consumers, Coca-Cola means not only a bottle of soda, but only the value of the brand ,culture and arts.
The time Coca-cola changes the packaging of its products,which successfully attracts the attention of the market cinsumees, not only for the product itself to attract, as well as their product packaging design.
一个人打不开的瓶盖
In order to allow new students quickly become conversational, Coca-Cola launched a fantastic new bottle, only two people to cooperate in order to hit the open. Coca-Cola set up a fridge in the campus, if you try to unscrew the cap, you'll find that this is an impossible thing.
The wonderful packaging design of the Coca-Cola products provides a sufficient guaranteehas for successful marketing environment.
小瓶盖，大文章
Small caps, big universe. Frequently making a fuss about the Coca-Cola bottle, with time-tested, successfully attracts a large number of consumers, so as to achieve maximum marketing goal – growth of profit.
And through these media collected from the user name will go through to compete, who was [lIKE] the most, who are sharing the most and some other rule, winning the Top 150 last name, this name will be printed on 150 were listed on the Coca-Cola.