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HND商务信息与通讯技术OUTCOME1

Part 1: Identify and evaluate the role of business information in decision-making.Question 1:Strategic ManagementStrategic management is responsible for making decisions that affect whole company. These decisions are generally very complex and unstructured .They make long-term decisions.Internal: The market trends. If the company can observe the index,it will understand the needs of the company ,so as to decide it will produce the products t o g ain more profi t.External: the staffing needs. If t he ∞mpany can improve employee benefits,increase their rewards ,it w ill make employees have more power.Tactical ManagementTactical managers are the middle managemen t. T hey make medium-term de c isi o ns a忏'e c ting budget s,m onit o ring oper a tions,d e v e lo p ing poli ci e s,obta in ing res o urc e s. Tactical manag e rs d ev elop tactics to ac hie ve the overall strategic aims and objectives set by t he strategic manager.Internal: The budgets. If the company has a budget process,it will be able to control the budget and control the company's cash position. And the enterprise capital w ill b ecome m ore f lexible .External: If the enterprise has the fixed suppliers,it will guarantee the quality of enterprise products and save operating time,thus enhances the enterprise the competitive ability and increase more profits.Operational ManagementThe operational manager is the first line manager or supervisor. They areresponsible for the day-to-day opera甘ons of the business.Internal: If the enterprise sta仔a ttendance record eve叩d ay,it can work out a plan for a more perfect plan according to the info rmat ion,so that employees work more e仔icient ly.External: Th e customer needs. If the enterp川se understand cus tomer needs,its products to attract customers and increase income.Senior ManagementStrategicTacticalMiddleManagementOperationalQuestion 2:"Enterpri se resource planning is a cross-functional enterprise sys tem driven by ani nt egrated suite of so仕ware modules that supports the basic interna l business proωsses o f a ∞mpany." ERP gives a compa ny an integra tedreal-time view of i怡core business processes such as production,order processing,and inventory management,tied together by ERP applications softwa r e and a common database maintained by a database management system. ERP systems track business resources (such as cash,raw materials,and production capacity) and the status of commitments made by the business(such as customer orders,purchase orders,and employee payroll),no matter which department (manufacturing ,purchasing ,sales,accounting ,and so on)has entered the data into the system. ERP facilitates information f10w between all business functions inside the organization,and manages connections to outside stakeholders. (Wikipedia ,2013)This information system would support decision-making at strategic levels.•ERP provides support to upper level management to provide them with critical decision making decision support allows the upper level management to make managerial choices that enhance the businessdown the road.•ERP also creates a more agile ∞mpany that better adapts to change. E RP makes a company more f1exible and less 时gidly structured so organizationcomponents operate more cohesively,enhancing the business-斗nternallyand e xterna11y.•ERP can greatly improve the quality and efficiency of a business. B y keeping a company's internal business process running smoothly ,ERP can lead tobett e r output s that b e nefit th e c ompany su c h as c us tom e r s e rvi ce,andmanufactur i ng."Customer relationship management is a model for managing a company's interactions with current and future customers." It involves using technology to organize ,automate ,and synchronize sales,marketing ,customer service ,and technical suppo凡(Wikipedia ,2013)This information system would support decision-making at operational levels.•Access control is crucial for the SCM too l. O n the one hand,since this is team development ,may need to limit certain members of the authority;The sub-project of the especially big projects tend to be involved inoutsourcing ,at the end of the alignment stage will involve a lot of different units,need more rights managemen t. A ccess control ,on the other hand,also reduced the possibility of wrong operation,indirect improve theavailability of t he SCM t ool.•SCM tools record programs and files modified tr司ectory,track change informat i on,make the software development work completed in Baseli n e (Baseline) gradual wa弘avoiding the un c o n trolled software developme n t situation ,make development status in order."Sup p ly chain management is the management of the flow of goods. It includes the mo v emen t and storage o f raw materials ,work-in-process inventory,and finished goods from point of origin to point of consumption ."Interconnected or inte r linked networks,c hannels and node businesses arein v olved in t he provision of products and servi c es required by end customers in a supply chain .S upply chain management has been defined as the "design,plann i ng,execution,control ,and monito时ng of supply c hain a c ti v ities with the objective of creating net value,build i ng a competitive infrastructure ,leveraging worldwide logistics,s ynchron i zing suppl y with demand and measuring performance globally." (Wikipedia ,2013)Thi s in for m a t i on s y s tem woul d s up po rt d ecis io n-m aki ng a t o p e r ation a川eve l s... C RM i s n ot o nl y o ne i n t he fa c e o f cus t o me r ma rk et i n g a n d se rv ic e department,also is a bus i ness departments can share information and resources pla仔'o rm for the automation work,in order to maximize the mining and coordination of enterprise resources ,e xpand the survi v al space and potential.•CRM is customer information into positi v e customer relationsh i p and the working process of the cy cle. Through the CRM can more trulyc omprehensive colle c tion,analysis of c ustomer information ,to pro v idecustomers with multi-angle,all-round service.Question 3:"The Data Protection Act 1998 is a United Kingdom Act of Parliament which defines UK law on the processing of data on identifiable living people. It is the main piece of legislation that governs the protection of personal data in the U K.Although the Act itself does not mention privacy,it w as enacted to bring UK lawinto line with the EU data protection directive of 1995 which required Member States to protect people's fundamental rights and freedoms and in particular their right to privacy with respect to the processing of personal data." (Wikipedia ,2013)1 think it necessa叩for enterprises to use the can better protect corporatedata and information,to reduce a lot of business risk."The Copyright,Designs and Patents Act 1988 (c. 48),also known as the CDPA,is a n Act of the Parliament of the United Kingdom which received Royal Assent on 15 November 1988. It reformulates almost completely the statutory basis of copyright law (i ncluding pe斤。

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