Car exhibition design of Lamborghini2013CONTENTNO.1 The history and evolution of LamborghiniNO.2 The high speed and stability of LamborghiniNO.3 Lamborghini exhibition hall areaNO.4 Personality and details show of LamborghiniNO.5 Lamborghini exhibition modelNO.6 ConclusionNO.1The history and evolution of lamborghiniLamborghini's birth,development and historyFeiLu gonow. Lamborghini, born on April28, 1916 in the Italian matteo ferrari in theprovince of a small rural farm, thegrandparents living animal husbandryobscure family is famous for his birth.Lamborghini graduated from the college ofindustrial technology professional, he likesto collect the car, motorcycle, tractor andthe plane and related mechanicalknowledge and materials, and grasp someof the most advanced engineeringtechnology and design.After the war, while holding FeiLuKe returned to his hometown. In 1947, FeiLuKe opened his first factory "lamborghini tractor manufacturing factory ", with their own creative genius and master of modern production technology, in 1949, he began to make engine, after ten years of development, he has reached the daily production of the production level of engine, and doubled by 1962.FeiLuKe family surname Lamborghini as trademark, began in the earliest production of mechanical products. Since then, great Lamborghini Lamborghini brand.NO.2The high speed and stability of lamborghiniSEDUCTIVEEXACTCHALLENGINGAGGRESSIVE DAWNHONOURABLELUXURIESWhat is the most important features of Lamborghini?Speed and StableWhat makes lamborghini have such characteristics?EngineV12 engine maximum power 6.5 V 670 horsepower , the maximum torque of 660 meters.LP -670-4 power provided by a 6.5 -litre v12 engine, 100 km by 3.2 seconds.Aventador J tower load is 6.5 liter V12 engine, the maximum power output of 515 kilowatts,a top speed of more than 300 kilometers per hour.For the soul of a car engine lamborghini is very good at this point.Display: Video DisplayEngine is the soul of each car,and lamborghini for their carengine, the choice of every timeafter the careful consideration ofeach car is slightly different tothe requirement of the engine,so the lamborghini auto showwe are ready for each layer ofthe exhibition hall set up a videowall, on the floor every superiorlamborghini car engineperformance.The strong instantaneous accelerationThe lamborghini fastest cars of all models is lamborghini LP670-4 sv. He is the 6.5 -literengine used V 12 cylinder, an output of 670 horsepower, hundreds of kilometers resultwas 3.2 seconds faster, 200 km speed is less than 10 seconds, so the highest speed andinstantaneous speed performance is in lamborghini cars must be better than similarproducts.Display: displacement contrast every 0.4 secondsWith ordinary car within 100 kilometers of every 0.4 seconds after time displacementcontrast, through the contrast is very easy to find lamborghini reached 100 km by 3.2seconds, ordinary car just passed 16 kilometers, how obvious gap. Manifests thelamborghini in speed, or the performance of the instantaneous speed more superioritythan other cars.Maximum reduce the qualityIn order to minimize weight,redcce the wheel weightModelling is simple, the steering wheel in order toreduce the body weight, even no metal badgeThe real car seat material is made of lightweighthigh strength carbon fiberDisplay: Visual display using and service area. Two-dimensional displayChy-tech buttons, do manual work is very fine, full of sense of science and technology.In the lamborghini internal structure at the same time, will find that it is not difficult tooperate lamborghini actually, it has a different simple models for your choice.The simple mode operationDisplay: Holographic technologyHolographic imaging technology is popular in recent years a high-tech imaging technology, it provides awonderful 3 d hologram, imaging can be on the glass or acrylic materials. The new interactive display will be decorative and practical integrated technology, completely transparent when no image, with new interactive experience to users, now became one of the most fashionable products display and marketing.The stability & security Exaggerated air inlet, bring a lot of air inflow, fast cooling of the brake disc.Car side wing speed automatically open, improve engine cooling effect.The tail can bring stability at high speed under pressure.Better heat dissipation, at the same time, you can see the internal structure.Display: Holographic technology and operation Holographic window is holographic technologyand combining with the window a creativeproduct. Product possesses the aestheticfeeling of the window, at the same time,combined with the holographic transparentstereo imaging effect, can realize 3D imaging,and people to interact with windows with touchtechnology. Brands available holographic moreintelligent display window, consumers can alsothrough the window to view and choose thebrand is willing to understand informationinteraction.Huge body side inlet port, by air dynamicshelp provide stability. The surface clearly and concisely, and the sharp line, bring the smallest resistance.Streamlined body, bring a small resistance. The aerodynamics bodyWhen the car in the process of driving and air relative movement occurs, will generate around the car "air vortex", car before and after the pressure is different, this kind of pressure difference will hinder the car forward movement. At the same time, the air and on the friction force will also hinder the advance of the car. Car in order to overcome this resistance caused by air, will consume a certain amount of fuel. The car in the air resistance is inevitable, thequestion is how to reduce the air resistance to minimize the resistance, oil-saving effect. Display: Air resistance experiment contrastSpecially designed handrails for passenger , give a person a sense of security .White central decoration, Bohr Bernie individual character style.The personality and humanizationDisplay: The interactive operation & experienceSimple and intuitiveinteractive experience modebroke the car products relyon content such as text,images or video website tointroduce the traditionalpattern, greatly enhance theuser's participation, letvisitors to have a deeperunderstanding of productperformance and memory.The other displaymentsClothingAuto show models are the same, beautyhandsome boy all formal dresses.And we have the lamborghini models wearinglamborghini brand dress.Personalized more to visit the exhibition hall ofthe people at the same time a feeling closebetween you and me.The other displaymentsHistory windowLamborghini has its own history, under thepropulsion of the history, lamborghini differentmodels represents the era.The cultural background, from the first tractorlamborghini until now lamborghini Veneno,each car has it time value, so this time showwe will each car in the window display, andintroduce his time significance.The other displaymentsintelligent interactive systemMetope interactive technology is one of the types of groundinteraction to interact with the desktop organic combination, isthe most abundant forms an interactive system.Audience interactive system through metope can use bodycontrol picture. Looking at the picture information, lookinterested to deeply understand the contents of, and interactionwith the exchange of the virtual characters in the picture,immersive feeling and manipulation of the virtual scene.Through the effective display of information, a new carrier ofinteractive entertainment. Showing the speed of thelamborghini, the function and stability.NO.3Lamborghini exhibition hall areaDesign principle: Lamborghini pavilion is located in the surface, the surface of the upper part is divided into a two-story, simulate the Lamborghini lights, to excessive and abstraction, and beneath the surface and underground parking lot, in the waters under the action of the sun, more beautiful. The whole building through the main paint area, coffee shop, conference rooms, the staff rest room such as a number of different zoning character and do not break the principle.To show the most comprehensive way Lamborghini's characteristics and advantages.The model of Lamborghini exhibition showF2The coffee bar, negotiation rooms,toiletLamborghini exhibition display on the second floorF1The front desk. Main paint area, the holographic technology area,wall advertising activities, experimental area. Lamborghini exhibition displayBelow, the front desk, and staff rest room,conference rooms, logistics area. toilet Lamborghini exhibit negative layerNO.1 Negotiate areaDiscuss the area in the ground floor. Rest not merely, it is the best place to trade talks, and in the exhibition hall of lamborghini, a high-end character of negotiation area is necessary.NO.2 Experimental plotFor everybody to have a better understanding of the Lamborghini all aspects of the superiority. Through experiment real made all people intuitively understand where benefits and advantages. As the liquidity in body and body side huge air inlet as possible to reduce resistance. The car in the air resistance is inevitable, the question is how to reduce the air resistance to minimize the resistance, oil-saving effect. So in the experimental area of the underground layer of the more important role.the holographicoperation area For everybody to have a betterunderstanding of the Lamborghiniall aspects of the superiority. Inaddition to experiment to theguest bring the true feeling on thevision, the holographic operationin a layer of undergroundOuDeYong touch to interactiveoperation, so that a betterunderstanding of Lamborghinibrings more real speed, stability,simple operation advantages inmany aspectsNO.3 The holographic operation areaAttention to detail, for each to lamborghini showrooms guests to provide the most meticulous service, haveproblem questions to service at any time, the staff will solve for you. NO.4 Service areaNO.5 Employee rest areaEach exhibition hall together need a lotof service personnel will do the colorful,Lamborghini's motor show the role ofservice personnel in an auto show isbeyond doubt, so employees need agood rest environment, to ensure thatall work in an orderly way. The secondfloor underground staff lounge isnecessary.Meeting rooms, underground is with the staff lounge, logistics zone etc. Constitute the inner region of the underground layer. Whenever there is a urgent or important decisions, each department head, you need such a meeting room, to discuss the solution to determine all kinds of problems and resolution, the auto show to carry on orderly.NO.6 Meeting RoomNO.7 Rest roomSomeone said "reflect a place ifthere is a class, the first thing tocome into their toilet", thelamborghini exhibition hall islocated in the ground floor of thetoilet and underground, in order tosave space, with only two toilet,position also can balance theground layer and undergroundlayer. And personality of the doorsand internal clean high-endbathroom toilet environment, bringall people on the processing ofdetail, lamborghini can do it best.A good front desk, it is agood appearance,Lamborghini is moreneed to be so, is locatedon the booth on the firstfloor, facing the mainentrance, the first side isLamborghini to guests. NO.8 ReceptionCar theme cafe located in Lamborghini exhibition hall on the second floor, is the best place tocommunicate with the rest, after exhaustion of guests during a visit to the exhibition hall, cafe, hope to bring a guest comfortable and enjoyable.NO.9 Car theme cafeNO.10 logistics area (power supply, lighting etc.)Everyone cannot leave behind the success of countless personal help, Lamborghini auto show even more so,same to the success of the auto show, in the woman behind the inseparable from the logistics area.Wall AD wall, activityNO.11 Automobile exhibitIn the most intuitive display geared to the needs of the guests, with a cool appearance, long history,profound connotation, as well as the impact of the wildest bring all, tell everyone what is Lamborghini.NO.4Personality and details show of LamborghiniThrough about auto show personality, make guests know more about Lamborghini. Individual displayDetails of equipment showDetails of equipment show Schedule, head of the parts and contact informationNO.5Lamborghini exhibition modelLamborghini showrooms modelLamborghiniConclusionThrough this homework, notonly exercise our ability,thinking ability, teamcooperation ability, more letwe know, Lamborghini, andfall in love with Lamborghini.LamborghiniThank you。